Yumpu – Digital Publishing App Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Yumpu – Digital Publishing App’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Yumpu – Digital Publishing App.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Yumpu – Digital Publishing App

App Name : Yumpu – Digital Publishing App


Yumpu – Digital Publishing App-SocialPeta

OS : iOS

Network : Audience Network,Facebook,Instagram

Developer : i-magazine AG

Publisher : BeautyPlus - Easy Photo Editor Selfie Camera,Blue Light Filter,7 Minute Workout,30 Day Fitness Challenge - Workout at Home,YouCam Nails - Manicure Salon for Custom Nail Art,YouCam Perfect - Best Selfie Camera Photo Editor,Fotor - Photo Editor & Collage,Treehouse Table

Total creative ads during the time period : 157

Duration : 732

Popularity : 26,406

2. Yumpu – Digital Publishing App’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Yumpu – Digital Publishing App in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Yumpu – Digital Publishing App in the recent period. As of 2020-09-07, among the Yumpu – Digital Publishing App‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Yumpu – Digital Publishing App’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 50.0%,

Instagram’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Yumpu – Digital Publishing App‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Yumpu – Digital Publishing App

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Yumpu – Digital Publishing App. We can see some advertising trends.

Top 1 Ad Creative of Yumpu – Digital Publishing App

Ad Details :

Headline :SPD Halstenbek – Informationen und Meinungen – Mai 2019

Text :Was wir erreichen wollen • Frischer Wind für Europa • »Kräftige« Worte für Europa • Kita-Konzept für Halstenbek•

Top 2 Ad Creative of Yumpu – Digital Publishing App

Ad Details :

Headline :Carreata e Comício 11111 - João Alfredo

Text :

Top 3 Ad Creative of Yumpu – Digital Publishing App

Ad Details :

Headline :wahlprogramm

Text :Grüner. Lebendiger. Lebenswerter.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 495 593 179
Popularity 999 999 985
Dimensions 400 x 567 1280 x 720 400 x 562
Creative Type Image Video Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries Germany,Liechtenstein,Austria Portugal,Angola,Brazil Germany
Language German Portuguese German

Through the above analysis, we can see that the most effective channel for Yumpu – Digital Publishing App in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Yumpu – Digital Publishing App’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Yumpu – Digital Publishing App, you can click the app name below to view related reports.