Záchranka Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Záchranka’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Záchranka.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Záchranka

App Name : Záchranka

Logo

Záchranka-SocialPeta

OS : iOS

Network : Facebook,Instagram,Messenger

Developer : Medical Information Technologies, s.r.o.

Publisher :

Total creative ads during the time period : 3

Duration : 150

Popularity : 161

2. Záchranka’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Záchranka in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Záchranka in the recent period. As of 2020-09-05, among the Záchranka‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, Záchranka’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 50.0%,

Messenger’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-05, Záchranka‘s network with the most ads is Instagram and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Záchranka

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Záchranka. We can see some advertising trends.

Top 1 Ad Creative of Záchranka

Ad Details :

Headline :Mějte přehled o novinkách z MZČR

Text :Ministerstvo zdravotnictví vydává důležitá upozornění a nařízení každý den a díky aplikaci Záchranka se o těch nejdůležitějších můžete dozvědět okamžitě. Nastavte si v nové verzi aplikace varovná upozornění MZČR COVID-19 INFO, která vám budou chodit přímo na mobil , a nic vám neunikne. Aktualizaci Záchranky stahujte zde https://www.zachrankaapp.cz

Top 2 Ad Creative of Záchranka

Ad Details :

Headline :

Text :

Top 3 Ad Creative of Záchranka

Ad Details :

Headline :

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1 0 0
Popularity 51
Dimensions 1080 x 1080
Creative Type Image
Network Facebook
Related Ads 1 0 0
Countries Czech
Language NA

Through the above analysis, we can see that the most effective channel for Záchranka in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Záchranka’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Záchranka, you can click the app name below to view related reports.