ZaraHome Shop Online Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ZaraHome Shop Online’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ZaraHome Shop Online.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ZaraHome Shop Online
App Name : ZaraHome Shop Online
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : INDITEX
Publisher :
Total creative ads during the time period : 43
Duration : 593
Popularity : 4,112
2. ZaraHome Shop Online’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser ZaraHome Shop Online in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ZaraHome Shop Online in the recent period. As of 2020-08-25, among the ZaraHome Shop Online‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 28.57%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 71.43%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-25, ZaraHome Shop Online’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 45.22%,
Instagram’s proportion is 41.88%,
Messenger’s proportion is 12.89%,
’s proportion is ,
’s proportion is .
In the date of 2020-08-25, ZaraHome Shop Online‘s network with the most ads is Facebook and its proportion is 42.86%.
3. Top 3 Ad Creative Analysis of ZaraHome Shop Online
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ZaraHome Shop Online. We can see some advertising trends.
Top 1 Ad Creative of ZaraHome Shop Online
Ad Details ：
Headline ：Zara Home
Text ：You will be able to see and buy all you need for your home decoration, our monthly lookbooks, check our catalogue, locate your favourite Zara Home shops and find out a load of suggestions to choose the perfect gift. Decorate, get inspired, meet the latest home fashion trends and unveil the entire...
Top 2 Ad Creative of ZaraHome Shop Online
Ad Details ：
Headline ：Zara Home
Text ：You will be able to see and buy all you need for your home decoration, our monthly lookbooks, check our catalogue, locate your favourite Zara Home shops and find out a load of suggestions to choose the perfect gift. Decorate, get inspired, meet the latest home fashion trends and unveil the entire...
Top 3 Ad Creative of ZaraHome Shop Online
Ad Details ：
Headline ：Zara Home
Text ：You will be able to see and buy all you need for your home decoration, our monthly lookbooks, check our catalogue, locate your favourite Zara Home shops and find out a load of suggestions to choose the perfect gift. Decorate, get inspired, meet the latest home fashion trends and unveil the entire...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 42 | 42 | 35 |
| Popularity | 225 | 223 | 180 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Egypt,United Arab Emirates,Kuwait | United Arab Emirates,Kuwait,Egypt | Qatar |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for ZaraHome Shop Online in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free ZaraHome Shop Online’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ZaraHome Shop Online, you can click the app name below to view related reports.