Global Top Mobile Game in February: Both Mobile Games and Mini-Games Make the List, Ragnarok IP’s Influence is Astonishing!

SocialPeta reviewed the top 20 global mobile games by advertising, revenue, and downloads in February 2025 to help mobile game developers, publishers, and marketers understand changes across the global mobile market.

The overall performance of global mobile games in February showed several notable trends:

• The resurgence of IP-based mobile games continued, with Ragnarok mini-games and mobile app releases performing strongly across the rankings.
• 111% introduced another tower defense title, Epic Shaman Battle: 4P Defense, which showed the potential to become another recognizable multiplayer tower defense format.
• Century Games' Whiteout Survival saw revenue decline during the month, while its upcoming second-anniversary event was expected to support stronger revenue performance in March.
• The well-known VR title I Am Security made a strong transition to mobile, recording millions of downloads during its first month.

Three New Games in 30 Days: Ragnarok Still Going Strong

As a veteran MMO franchise, Ragnarok continues to demonstrate remarkable visibility in the mobile game market. In February 2025, three new games based on the IP were being promoted during the same month.

The Chinese mini-game Ragnarok: Dawn performed strongly, while the global MMO mobile game Ragnarok M: Classic and the idle RPG Ragnarok Idle Adventure Plus also maintained sustained advertising activity and entered the Top 20 mobile game advertising rankings.

From a gameplay perspective, Ragnarok Idle Adventure Plus follows a relatively traditional idle RPG structure. Its systems include four-player PvP, world-boss PvE, and other familiar RPG mechanics. Character progression is built around a pet system based on the original Ragnarok world.

The game's promotional messaging focused heavily on the Ragnarok IP, casual idle gameplay, and optimization for lower-end devices.

According to SocialPeta, Ragnarok Idle Adventure Plus had approximately 6,000 deduplicated pre-registration ad creatives across iOS and Android in February.

Its iOS advertising activity showed the following characteristics:

• Image ads accounted for approximately 70.2% of creatives over the previous 30 days, with 1200×628 horizontal images being the most common format.
• Video ads accounted for approximately 29.8%, with 84.1% of videos running for less than 30 seconds.
• Portrait 720×1280 videos represented approximately 36.8% of the video creatives.
• The game began advertising on January 20 and conducted a large-scale user acquisition campaign between February 7 and February 17 ahead of its official release.
• Indonesian accounted for approximately 25.5% of the ad copy, while English, Thai, Portuguese, and other languages were also widely used.
• Ad messaging focused mainly on the Ragnarok IP, pre-registration and pre-download announcements, and the game's idle and casual gameplay.

Video creatives represented a smaller portion of the campaign. Among the most frequently used executions were two live-action videos.

One showed long-time players watching a promotional video together offline, followed by scenes of the audience cheering excitedly and a short gameplay introduction. The creative emphasized fan enthusiasm and the emotional recognition associated with the Ragnarok IP.

The other video featured a female actor portraying her emotional attachment to Ragnarok Idle Adventure Plus. It then incorporated dramatic scenes of characters looking back, reinforcing the creative's nostalgic and emotional tone.

111%, a developer well known for its tower defense titles, released Epic Shaman Battle: 4P Defense. Less than a week after launch, the game reached top-10 positions on App Store free-game rankings in several major markets, including South Korea and the Hong Kong, Macau, and Taiwan regions.

From a gameplay perspective, Epic Shaman Battle: 4P Defense continues the tower defense model associated with 111%. To support four players performing precise operations on a relatively small screen, the game uses a portrait layout and a linear enemy-spawn structure.

Its character designs draw directly from the studio's earlier title Wild Tamer, while its summoning and upgrade systems take inspiration from the company's successful tower defense game Lucky Defense.

According to SocialPeta, the title had approximately 4,400 deduplicated pre-registration ad creatives across iOS and Android in February.

Its iOS advertising activity showed the following characteristics:

• Image ads represented approximately 47.1% of creatives, with 1080×1080 square images being the most common format.
• Video ads accounted for approximately 52.9%, with 86.9% of the videos lasting less than 30 seconds.
• Portrait 720×1280 videos accounted for approximately 47.4% of video creatives.
• Advertising began on February 5. A large-scale user acquisition push ran from February 12 to February 20 and peaked on February 16.
• Korean accounted for approximately 33.9% of advertising copy. Japanese, Traditional Chinese, and English were also common.
• Creative messaging highlighted the 111% brand, four-player tower defense mechanics, and direct-response promotional slogans.

The game's creatives primarily included gameplay demonstrations, close-up showcases of the art style, 3D character animations, and compilations of earlier games from the developer. Art-detail showcase creatives were particularly common, combining background music with animated monsters to create vivid, attention-grabbing ads.

App Store Revenue Highlights

• Last War: Survival returned to the top of the App Store revenue rankings, generating approximately $80 million in single-platform revenue in February, up about 0.4% month over month.
• The long-running Japanese mobile game Dragon Ball Z Dokkan Battle was approaching its 10th-anniversary celebration and generated more than $20 million in single-platform revenue, representing approximately 320% month-over-month growth.
• Honkai: Star Rail generated approximately $20 million in single-platform revenue during February, up about 4.6% month over month.

Google Play Revenue Highlights

• MONOPOLY GO! maintained stable monetization, generating approximately $40 million in single-platform revenue during February, up around 27% month over month.
• Pokémon TCG Pocket generated approximately $30 million in single-platform revenue during February, representing approximately 42.9% month-over-month growth.
• Century Games' Whiteout Survival recorded a decline in revenue during the month. At the time of the original report, the game's second-anniversary event was expected to support stronger revenue performance in March.

App Store Download Highlights

• The puzzle game Color Block Jam recorded approximately 4 million single-platform downloads in February. U.S. players accounted for about 24% of those downloads.
• Puzzle title Screwdom generated approximately 3 million single-platform downloads during February, with Indian players contributing about 18%.

Google Play Download Highlights

• Racing survival title 456 Run Challenge topped the Google Play download rankings with more than 20 million single-platform downloads in February. Indian players accounted for approximately 54.5% of the total.
• The popular VR title I Am Security debuted on mobile and recorded approximately 7 million single-platform downloads during its launch month. U.S. players accounted for approximately 20.6% of downloads.

These rankings summarize global mobile game advertising activity, revenue performance, and download trends across the App Store and Google Play in February 2025.