Webinar

2020 Mobile Game Media Buy Analysis on Global Market

Hyper casual games have been the focus of attention of game manufacturers since 2019, and more casual games have been entering the charts since the beginning of this year, taking 6 seats among the global top 10 most downloaded games in January, 7 seats in February, and 8 seats in March. About half of the top 10 most downloaded games are newly released within 6 months.

Published
Webinar artwork for 2020 Mobile Game Media Buy Analysis on Global Market

Webinar 1:Guide for casual games' advertising in 2020

What you will learn:

  • Methodology: How to define casual games?
  • A global overview of the market, channels, advertising & high-quality creatives.
  • Top countries & regions’ analysis.

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Webinar 2: Analysis of Mobile Games Media Buy in CIS Area Last 90 Days

What you will learn:

  • An overview of the Russian market situation.
  • The characteristics of the CIS market in terms of traffic buying.
  • The advertiser’s hot creative active in the last 90 days
  • How should advertisers localize their video creative in the CIS area?

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advertising marketingCTRgame analysisglobal marketmedia buymobile games