What we will discuss:
The mobile puzzle game market is becoming faster and more competitive. AI is accelerating market research, ideation, prototyping, player testing, and data analysis—but producing more concepts is no longer enough. The bigger challenge is identifying which mechanics offer genuine player value and market potential, and deciding when to scale, iterate, or stop development.
In this context, SocialPeta is hosting an exclusive online panel “From Mechanic to Market: How AI Is Rewriting the Puzzle Game Playbook,” bringing together industry experts from Tapugo, PlaytestCloud, 8Great Games, and web2wave.
Key topics include:
- Turning emerging puzzle trends into testable game concepts
- Whether AI is discovering new mechanics or recombining proven ideas faster
- What player research can reveal beyond retention and performance metrics
- Combining player feedback, product data, creative testing, and market intelligence
- Making smarter decisions about when to scale, iterate, or stop a puzzle game
Join us to explore how puzzle game teams can use AI, player insights, and market data to move from new mechanics to scalable games—without losing the human judgment behind meaningful innovation.
People
The Speakers

Irina Shishkova
Events & Partnerships at web2wave

Muhammad Asad Sohail
Head of Product at Tapugo

Faisal Nazir
CEO at 8Great Games

Jack Dunne
VP of Research Operations at PlaytestCloud

Pankaj Uniyal
Sr. BD Manager at SocialPeta
Collaboration
