1Question Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 1Question's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 1Question.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 1Question
App Name : 1Question
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : 1Question Pty Ltd
Publisher : Facebook,Instagram
Total creative ads during the time period : 20
Duration : 58
Popularity : 3,241
Check ASO Keywords of 1Question
2. 1Question’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 1Question in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 1Question in the recent period. As of 2021-03-10, among the 1Question‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 40.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 60.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, 1Question's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.46%,
Instagram's proportion is 25.39%,
Messenger's proportion is 25.24%,
Audience Network's proportion is 23.91%,
's proportion is .
In the date of 2021-03-10, 1Question‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 1Question
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 1Question. We can see some advertising trends.
Top 1 Ad Creative of 1Question
Ad Details ：
Headline ：Now's your only chance to get 1Question FREE - for life!
Text ：Our educational app helps children learn each time they log onto their device. 📲 🧠 Download 1Question today & get it free - for life! 🥳
Top 2 Ad Creative of 1Question
Ad Details ：
Headline ：Now's your only chance to get 1Question FREE - for life!
Text ：Our educational app helps children learn each time they log onto their device. 📲 🧠 Download 1Question today & get it free - for life! 🥳
Top 3 Ad Creative of 1Question
Ad Details ：
Headline ：Now's your only chance to get 1Question FREE - for life!
Text ：Our educational app helps children learn each time they log onto their device. 📲 🧠 Download 1Question today & get it free - for life! 🥳
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 57 | 57 | 57 |
| Popularity | 208 | 207 | 207 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | United Kingdom,Australia | United Kingdom,Australia | United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for 1Question in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free 1Question's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 1Question, you can click the app name below to view related reports, or you can find more info in ASOTools.