June 30, 2023

What are App Marketing Services?

Mobile app marketing services connect your app to your target audience. The majority of successful apps today use marketing services to ensure they stay on top of the competition.

April 24, 2023

Global Apps in March丨AI continued to win popularity and writing assistant app tried something new

In March, Grammarly increased its advertising effort, preparing for the release of its new AI product, Ramadan drove an increase in downloads and revenue of the Arabic VOD service Shahid.

April 24, 2023

PUBG's 5th anniversary drove its revenue growth and street fighter mobile game topped the global downloads chart

In March, Lilith Games' new SLG [Call of Dragons] released a total of 4700 creatives in March, NIKKE had a collaboration with Chainsaw Man, grossing $13 million in revenue on Google Play.

March 21, 2023

Global Apps in Feb.丨American health apps saw a revenue surge and AI was effective in ex-boyfriend business

The live video dating app PeachLive made it to the advertising chart with its sexually but also appropriately suggestive and revealing creatives. Picsart introduced a new feature about using AI to remove ex-boyfriends from photos, leading to many downloads.

March 21, 2023

Global Mobile Games in Feb.｜Dumb Ways to Die gained popularity through TikTok to surpass 0.1 billion downloads

In February, the Dragon Ball mobile game reported dramatic revenue growth of 106% on its 8th anniversary, proof of the long-lasting influence of this Japanese IP. Dumb Ways to Die gained popularity through TikTok surpassing 0.1 billion downloads.

February 20, 2023

Global Apps in January丨Canva rides the wave of ChatGPT; Gen-Z matchmaker Hinge profits heavily

In January 2023, the dating app Hinge launched advanced features, which attracted Gen-Z and led to surging revenue, HERE WeGo, the versatile offline navigation app, appeared on the advertising chart.

February 20, 2023

Attack Hole gains popularity again, black hole games bring surging downloads and ad creatives

In January 2023, Attack Hole saw soaring downloads, making black hole mini-games popular. Royal Match recorded a revenue growth of 200% with its first TV ad.

February 08, 2023

8 Tips of Game Ad Creative

For game ads, there are many types, and the effects of each advertisement are very different. It is very risky to become popular. Therefore, it is a good way to learn from successful examples.

December 21, 2022

Global Mobile Games in November｜From Playfield to Battlefield, Neymar Joins Call of Duty

In November, the overall performance of global mobile games in November: Mighty Party increases media buying for its mini-game and released more creatives about firing bullets. Tencent's overseas expansion plans advance with a global sensation NIKKE.

December 13, 2022

What kind of mobile games can generate more than $1 billion in revenue?

As time goes on, mobile games have become the mainstream choice for people to spend their leisure time on. SocialPeta presents the list of the members of the $1 billion club below, hoping to help mobile game practitioners better understand the features and trends of the top mobile games.