As a populous country, India has 0.9 billion young and quality net users among its total population of 1.4 billion. India has grown to be one of the biggest game markets in the world. Many game companies started researching the Indian market preferences and to get insights into the Indian market, trying to grab a share of this potential market as bigger as possible.

2021 was a year of rapid growth in the fintech market. To increase app downloads, enterprises need to enhance brand competitiveness through proper marketing activities.

SocialPeta—Revere Technology, Empower Creativity

Roblox remained the highest-grossing while Pokémon UNITE became the most downloaded.

In 2021, as the impact of COVID-19 pandemic was mitigated, the growth of mobile games boosted by a booming stay-at-home economy was slowing down and the whole market trend was becoming smooth. After many changes in the past year, you will need to learn about the following trends in 2022 in order to respond to the changing mobile game industry.

Strategy games are trying to attract more players with medium gameplay.

Genshin Impact is an open-world adventure game launched by Chinese developer miHoYo in 2020. Since its release, the game has attracted numerous fans worldwide by virtue of its solid quality and elaborative marketing.

NBA star Stephen Curry bought a digital artwork for $180,000, which might just be the beginning of the NFT boom

When companies enter new markets and decide to promote their product or service in new regions, they are faced with localizing not only the product itself, but also its marketing. Below we'll discuss marketing localization and share our experience on how to make localizing different types of marketing content as easy as possible.

ASO is a cornerstone of mobile game marketing. You need to carefully craft your listing pages to convert as many users as possible. Let's walk through the basic steps of ASO tips for mobile games.