
July 02, 2025
Next-Gen Playables: The Reality, the Secrets, and Best Practices
In today’s attention-driven market, playable ads have become one of the most powerful and engaging ad formats. But what truly sets a high-performing playable apart? What are the must-haves, the myths, and the mechanics behind success?
In this session, SocialPeta, Playable Factory, AdQuantum, VIZIO AI, and TapNation, bring together top experts from creative, UA, and product teams to reveal what really works. Through real-world examples and emerging trends, we’ll explore how interactive ads are reshaping performance marketing across industries.

June 19, 2025
From Games to Ecosystems: Unlocking Growth & Opportunity
As mobile gaming continues to thrive across India and Southeast Asia, the industry is shifting beyond isolated gameplay experiences toward interconnected ecosystems that blend content, community, and commerce. This transformation is unlocking new pathways for user engagement, monetization, and long-term growth. In the upcoming webinar, From Games to Ecosystems: Unlocking Growth & Opportunity, experts from Krafton, trophée, MindYourLogic, and SocialPeta will explore how developers and marketers can tap into this evolution. Join us for a deep dive into the strategies shaping the next chapter of gaming in these dynamic regions.

June 19, 2025
Play Bigger: Driving Game Growth Across Global Markets
As mobile game studios from Pakistan and the broader MENA region increasingly step onto the global stage, knowing how to scale strategically — and sustainably — has never been more essential. In this exclusive online panel, leaders from SocialPeta, Elevatix, BIGO Ads, Finz Games, Stellar Gate Games, and Ommy Games, will explore the key strategies that fuel global game growth. From performance-driven user acquisition and IAP monetization to creative innovation and market expansion, the session will uncover actionable tactics designed for studios in emerging regions aiming to compete on the world stage.

June 05, 2025
From Creative to Conversion: Mobile UA Tactics That Actually Drive Growth
As mobile marketing becomes increasingly complex, success hinges on mastering the entire user journey—from eye-catching creatives to high-impact UA strategies. In our upcoming webinar, From Creative to Conversion: Mobile UA Tactics That Actually Scale, experts from SocialPeta, ADS and MORE, PropellerAds, Mobupps and AdSpawn, will dive into how top mobile marketers are combining data, creative innovation, and emerging ad formats to boost campaigns and improve ROAS and LTV. This session is packed with insights, case studies, and practical tips—don’t miss the opportunity to level up your UA game with the best in the industry.

June 05, 2025
Winning Global Markets with Smarter App Growth Tactics
In this exclusive panel, industry leaders from SocialPeta, Mintegral, Madai.co, and 9D Technologies will dive into the key strategies that drive app growth beyond borders. From data-driven user acquisition and creative optimization to AI-powered marketing insights and localization best practices, this session will uncover actionable tactics tailored for app developers in emerging markets like Pakistan.

May 08, 2025
Anything Powered by AI: Exploring the Growth Path for AI-Driven Apps
AI is no longer a buzzword—it’s the backbone of innovation across app categories, from personalization engines to predictive analytics, and even creative content generation. As the ecosystem of AI-powered apps expands rapidly, developers and businesses are redefining what’s possible. This panel will dive deep into how AI is shaping user experience, growth strategies, monetization, and the future of app development.

May 08, 2025
Boosting Mobile Growth with Innovative Ad Optimization
The mobile industry has become increasingly competitive, and success now hinges on leveraging data-driven ad creatives, embracing diverse ad formats, and optimizing user acquisition strategies to stand out. Join us for an exclusive webinar where experts from SocialPeta, Odeeo, PlayableX, ShyftUp, and AppAgent will share actionable insights on how innovative ad creatives and optimization techniques can boost engagement, improve retention, and maximize ROI. Don’t miss this opportunity to learn how to stay ahead in the ever-evolving world of mobile advertising and drive sustainable growth for your games and apps.

April 22, 2025
2025년 모바일 마케팅의 4가지 성공 공식 iOS 리타게팅 · 리워드 · 크리에이티브 · 데이터 분석으로 퍼포먼스 극대화
모바일 게임 시장은 빠르게 변화하고 있으며, 경쟁 또한 치열해지고 있습니다.
2025년에는 어떤전략으로 사용자를 확보하고, 수익을 창출하며, 유저 참여를 유도할 수 있을까요?
본 웨비나는 iOS 리타게팅, 리워드 기반 UA 및 수익화 전략, 그리고 데이터 분석과 크리에이티브
활용에 초점을 맞춰, 실무적인 인사이트와 전략을 제시합니다.

March 28, 2025
Emerging Apps & Growth Strategies in INSEA
As INSEA’s mobile market continues to grow rapidly, competition among apps is fiercer than ever. With rising smartphone adoption, shifting user behaviors, and increasing ad costs, how can developers and marketers stay ahead? To tackle these challenges, SocialPeta and Smadex have teamed up with experts from Newton, Qtonz, and RTBDemand to share key insights on growth strategies and market trends in this dynamic region.

March 14, 2025
The Minigame Boom: How Minigames Are Shaping the Global Market
Minigames are experiencing a major boom, with WeChat leading the way, and new minigames emerging on platforms like Zalo and Telegram. These platforms are playing a pivotal role in the growth of casual gaming, providing exciting opportunities for developers to reach global audiences. This panel will bring together experts from WeChat, Zalo, and Telegram minigames to share their insights, analysis, and forecasts on the future of minigames in the global market.
RECENT POSTS
- Next-Gen Playables: The Reality, the Secrets, and Best Practices
- From Games to Ecosystems: Unlocking Growth & Opportunity
- Play Bigger: Driving Game Growth Across Global Markets
- From Creative to Conversion: Mobile UA Tactics That Actually Drive Growth
- Winning Global Markets with Smarter App Growth Tactics