58同城国际版 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 58同城国际版's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 58同城国际版.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 58同城国际版
App Name : 58同城国际版
Logo：
OS : Android
Network : 腾讯社交广告（广点通）,网易新闻,今日头条
Developer : 58同城
Publisher : 周公解梦,极速清理管家轻量版,Blue Light Filter – Screen Dimmer for Eye Care,鲁大师安卓版,糗事百科,铃声多多,猎豹安全大师,刘兰芳经典评书大全
Total creative ads during the time period : 10,000
Duration : 2,060
Popularity : 5,772,101
Check ASO Keywords of 58同城国际版
2. 58同城国际版’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 58同城国际版 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 58同城国际版 in the recent period. As of 2021-03-11, among the 58同城国际版‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 44.44%, Playable Ads category's proportion is 0.0%, Image category's proportion is 55.56%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 58同城国际版's the proportion of networks impressions are placed like this:
腾讯社交广告（广点通）'s proportion is 17.82%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 58同城国际版‘s network with the most ads is 腾讯社交广告（广点通） and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of 58同城国际版
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 58同城国际版. We can see some advertising trends.
Top 1 Ad Creative of 58同城国际版
Ad Details ：
Headline ：水岸帝景二手房已更新
Text ：准备买房的你，先来看看近期水岸帝景的房价
Top 2 Ad Creative of 58同城国际版
Ad Details ：
Headline ：公安大楼(塘沽路)二手房已更新
Text ：准备买房的你，先来看看5月18日更新的公安大楼(塘沽路)房价
Top 3 Ad Creative of 58同城国际版
Ad Details ：
Headline ：中国石油家属院二手房已更新
Text ：准备买房的你，先来看看5月18日更新的中国石油家属院房价
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 335 | 234 | 266 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1280 x 720 | 1280 x 720 | 1280 x 720 |
| Creative Type | Image | Image | Image |
| Network | 腾讯社交广告（广点通） | 腾讯社交广告（广点通） | 腾讯社交广告（广点通） |
| Related Ads | 55 | 91 | 50 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 58同城国际版 in recent advertising is 腾讯社交广告（广点通）, and the main creative type is Image.
In conclusion: The above is a free 58同城国际版's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 58同城国际版, you can click the app name below to view related reports, or you can find more info in ASOTools.