ABS Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ABS's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ABS.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ABS
App Name : ABS
Logo：
OS : Android
Network : Google Ads(Admob),YouTube
Developer : The American Bureau of Shipping
Publisher : VesselFinder Lite,Nautical Wallpapers,Bible and Alkitab,Bread Recipes - Offline Recipes of Bread,Learn Top 300 English Words,Amazing Facts (11000+),Vietnamese keyboard : Vietnamese Language Keyboard,Yargı Kararları,Ship Radar - Ship Tracker & Vessel Tracking
Total creative ads during the time period : 68
Duration : 140
Popularity : 3,919
Check ASO Keywords of ABS
2. ABS’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ABS in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ABS in the recent period. As of 2020-12-08, among the ABS‘s ad creative, the Html category's proportion is 100.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-08, ABS's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-08, ABS‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of ABS
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ABS. We can see some advertising trends.
Top 1 Ad Creative of ABS
Ad Details ：
Headline ：ABS App
Text ：ww2.eagle.org/absapp
Top 2 Ad Creative of ABS
Ad Details ：
Headline ：ABS App
Text ：ww2.eagle.org/absapp
Top 3 Ad Creative of ABS
Ad Details ：
Headline ：
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 1 | 0 |
| Popularity | 51 | 51 | |
| Dimensions | 2120 x 352 | 1280 x 720 | |
| Creative Type | Image | Video | |
| Network | YouTube | YouTube | |
| Related Ads | 1 | 1 | 0 |
| Countries | Croatia | Croatia | |
| Language | English | English |
Through the above analysis, we can see that the most effective channel for ABS in recent advertising is YouTube, and the main creative type is Image.
In conclusion: The above is a free ABS's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ABS, you can click the app name below to view related reports, or you can find more info in ASOTools.