Active Fitness Store Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Active Fitness Store's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Active Fitness Store.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Active Fitness Store
App Name : Active Fitness Store
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Active Fitness Store
Publisher : Instagram,Facebook,Okey (İnternetsiz),Kawaii Coloring Book Glitter,SoyCofrade (Beta),Tractor Drive 3D : Offroad Sim Farming Game
Total creative ads during the time period : 734
Duration : 364
Popularity : 98,997
Check ASO Keywords of Active Fitness Store
2. Active Fitness Store’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Active Fitness Store in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Active Fitness Store in the recent period. As of 2021-03-11, among the Active Fitness Store‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 12.14%, Playable Ads category's proportion is 0.0%, Image category's proportion is 64.74%, Carousel category's proportion is 23.12%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Active Fitness Store's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.57%,
Facebook's proportion is 24.91%,
Audience Network's proportion is 24.91%,
Messenger's proportion is 24.61%,
's proportion is .
In the date of 2021-03-11, Active Fitness Store‘s network with the most ads is Facebook and its proportion is 26.01%.
3. Top 3 Ad Creative Analysis of Active Fitness Store
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Active Fitness Store. We can see some advertising trends.
Top 1 Ad Creative of Active Fitness Store
Ad Details ：
Headline ：Buy Body Solid SSM350 Counter Balanced Smith Machine
Text ：Workout With Our Professional Fitness & Sports Equipment For Home & Gym Use. Buy Now At Best Price!
Top 2 Ad Creative of Active Fitness Store
Ad Details ：
Headline ：Buy Body Solid SSM350 Counter Balanced Smith Machine
Text ：Workout With Our Professional Fitness & Sports Equipment For Home & Gym Use. Buy Now At Best Price!
Top 3 Ad Creative of Active Fitness Store
Ad Details ：
Headline ：Buy Body Solid SSM350 Counter Balanced Smith Machine
Text ：Workout With Our Professional Fitness & Sports Equipment For Home & Gym Use. Buy Now At Best Price!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 87 | 87 | 87 |
| Popularity | 640 | 636 | 635 |
| Dimensions | 300 x 400 | 300 x 400 | 300 x 400 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,Australia,United Kingdom,United States | Canada,Australia,United Kingdom,United States | United States,United Kingdom,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Active Fitness Store in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Active Fitness Store's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Active Fitness Store, you can click the app name below to view related reports, or you can find more info in ASOTools.