ADWEEK Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the ADWEEK’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ADWEEK.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of ADWEEK

App Name : ADWEEK

Logo

ADWEEK-SocialPeta

OS : iOS

Network : Twitter,Facebook,Audience Network

Developer : Adweek, LLC

Publisher : Fotor - Photo Editor & Collage,Text Free: WiFi Calling App,7 Minute Workout,GulogGratis: Køb & sælg,MakeupPlus,BeautyPlus - Easy Photo Editor Selfie Camera,Abs workout 7 minutes,开箱模拟器 for 皇室战争

Total creative ads during the time period : 296

Duration : 1,271

Popularity : 35,547

2. ADWEEK’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser ADWEEK in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of ADWEEK in the recent period. As of 2020-09-06, among the ADWEEK‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, ADWEEK’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, ADWEEK‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of ADWEEK

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ADWEEK. We can see some advertising trends.

Top 1 Ad Creative of ADWEEK

Ad Details :

Headline :McDonald's Sweden Simulated Dyslexia on Its Ads and Menus to Raise Attention for the Disorder

Text :Nord DDB’s campaign marked World Dyslexia Awareness Day.

Top 2 Ad Creative of ADWEEK

Ad Details :

Headline :Guns Down America Has a Message for Agencies: Don't Work With the NRA

Text :The gun-control organization addresses its ‘open letter’ to top shops, including Droga5, FCB and Wieden + Kennedy.

Top 3 Ad Creative of ADWEEK

Ad Details :

Headline :A&W Canada Used the Last of Its Plastic Straws to Make a Sculpture Announcing the Change

Text :It’s the first restaurant chain in North America to drop them in favor of compostable paper straws.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 565 340 481
Popularity 999 999 999
Dimensions 600 x 315 600 x 315 600 x 315
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries United States,United Kingdom,Canada,Australia United Kingdom,Canada,United States,Australia United States,Kuwait,Bosnia Hercegovina,United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for ADWEEK in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free ADWEEK’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to ADWEEK, you can click the app name below to view related reports.