Afterpay - Shop Now, Pay Later Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Afterpay - Shop Now, Pay Later’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Afterpay - Shop Now, Pay Later.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Afterpay - Shop Now, Pay Later

App Name : Afterpay - Shop Now, Pay Later


Afterpay - Shop Now, Pay Later-SocialPeta

OS : iOS

Network : Facebook,Instagram,Audience Network

Developer : Afterpay

Publisher : CloudPets Lite,Fotor - Photo Editor & Collage,POTO - Photo Frames & Collage,Gardenscapes,ATH Airport,Video Editor with Music Star,My Baby Food,Tap Tap Music-Pop Songs

Total creative ads during the time period : 215

Duration : 519

Popularity : 15,987

2. Afterpay - Shop Now, Pay Later’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Afterpay - Shop Now, Pay Later in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Afterpay - Shop Now, Pay Later in the recent period. As of 2020-09-06, among the Afterpay - Shop Now, Pay Later‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Afterpay - Shop Now, Pay Later’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

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’s proportion is .

In the date of 2020-09-06, Afterpay - Shop Now, Pay Later‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Afterpay - Shop Now, Pay Later

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Afterpay - Shop Now, Pay Later. We can see some advertising trends.

Top 1 Ad Creative of Afterpay - Shop Now, Pay Later

Ad Details :

Headline :Choose Afterpay at Checkout

Text :Buy Now, Pay Later from DSW and thousands more using Afterpay! Pay in four installments, always interest free— it's that easy!

Top 2 Ad Creative of Afterpay - Shop Now, Pay Later

Ad Details :

Headline :Afterpay It

Text :

Top 3 Ad Creative of Afterpay - Shop Now, Pay Later

Ad Details :

Headline :Afterpay It

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 10 79 79
Popularity 932 585 580
Dimensions 1080 x 1080 400 x 214 400 x 208
Creative Type Image Video Video
Network Facebook Facebook Facebook
Related Ads 2 1 1
Countries United States United States,Australia Australia,United States
Language English English English

Through the above analysis, we can see that the most effective channel for Afterpay - Shop Now, Pay Later in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Afterpay - Shop Now, Pay Later’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Afterpay - Shop Now, Pay Later, you can click the app name below to view related reports.