AIR MILES® Reward Program Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the AIR MILES® Reward Program's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps AIR MILES® Reward Program.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of AIR MILES® Reward Program
App Name : AIR MILES® Reward Program
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : AIR MILES Reward Program
Publisher : Instagram,Facebook,Treehouse Table,SHAREit - Transfer & Share,Palco MP3,USA Weather forecast,True Mobile Caller ID Locator & Call Blocker
Total creative ads during the time period : 133
Duration : 1,130
Popularity : 29,982
Check ASO Keywords of AIR MILES® Reward Program
2. AIR MILES® Reward Program’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser AIR MILES® Reward Program in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of AIR MILES® Reward Program in the recent period. As of 2021-03-12, among the AIR MILES® Reward Program‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, AIR MILES® Reward Program's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-12, AIR MILES® Reward Program‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of AIR MILES® Reward Program
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of AIR MILES® Reward Program. We can see some advertising trends.
Top 1 Ad Creative of AIR MILES® Reward Program
Ad Details ：
Headline ：Download the AIR MILES® App today
Text ：Use your smartphone as a digital AIR MILES® Card. See the latest offers. Browse Merchandise. Review your transactions.
Top 2 Ad Creative of AIR MILES® Reward Program
Ad Details ：
Headline ：Download the AIR MILES® App today
Text ：Use your smartphone as a digital AIR MILES® Card. See the latest offers. Browse Merchandise. Review your transactions.
Top 3 Ad Creative of AIR MILES® Reward Program
Ad Details ：
Headline ：Download the AIR MILES® App today
Text ：Use your smartphone as a digital AIR MILES® Card. See the latest offers. Browse Merchandise. Review your transactions.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 91 | 91 | 91 |
| Popularity | 651 | 650 | 649 |
| Dimensions | 224 x 400 | 400 x 400 | 224 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Canada,Australia,United States | Canada,United States,Australia,United Kingdom | United Kingdom,Canada,United States,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for AIR MILES® Reward Program in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free AIR MILES® Reward Program's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to AIR MILES® Reward Program, you can click the app name below to view related reports, or you can find more info in ASOTools.