AirGym Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the AirGym's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps AirGym.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of AirGym
App Name : AirGym
Logo：
OS : iOS
Network : Instagram,Facebook
Developer : FITNES KIT, OOO
Publisher : Instagram
Total creative ads during the time period : 19
Duration : 53
Popularity : 3,474
Check ASO Keywords of AirGym
2. AirGym’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser AirGym in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of AirGym in the recent period. As of 2020-09-24, among the AirGym‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 66.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-24, AirGym's the proportion of networks impressions are placed like this:
Instagram's proportion is 51.66%,
Facebook's proportion is 48.34%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-24, AirGym‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of AirGym
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of AirGym. We can see some advertising trends.
Top 1 Ad Creative of AirGym
Ad Details ：
Headline ：
Text ：Программа учета клиентов ▶ @dancesoft
✅ удобный интерфейс
✅ ведение расписания
✅ онлайн-запись на занятия
✅ расчет зар. платы преподавателей
✅ личный кабинет клиента
✅ поддержка карт со штрих-кодами и онлайн-касс - 54 ФЗ
Попробуй демо:
http://dance-soft.ru/?utm_source=instagram
Top 2 Ad Creative of AirGym
Ad Details ：
Headline ：
Text ：CRM система для Вашего центра 🖥
@dancesoft
✅ учёт абонементов
✅ отметка посещений
✅ ведение расписания
Попробуй демо-версию:
http://dance-soft.ru/?utm_source=instagram
Top 3 Ad Creative of AirGym
Ad Details ：
Headline ：
Text ：Зачем тратить время и средства на рекламу???
@dancesoft
Повышайте лояльность клиентов 🙏🏻
И работайте с постоянными клиентами 👤👤👤
@dancesoft
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 51 | 51 | 50 |
| Popularity | 291 | 288 | 281 |
| Dimensions | 1200 x 1200 | 400 x 218 | 400 x 224 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | Russian |
Through the above analysis, we can see that the most effective channel for AirGym in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free AirGym's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to AirGym, you can click the app name below to view related reports, or you can find more info in ASOTools.