Helping Hand Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Helping Hand's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Helping Hand.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Helping Hand
App Name : Helping Hand
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Messenger
Developer : HelpingHand
Publisher : Facebook,Draw Card Greeting Doodle Wish,Dress Up Girl For School,Instagram,เสียงกระรอกต่อ,German conversation,Holy Bible in English,5 kalima english or 4 kalima islamic app
Total creative ads during the time period : 64
Duration : 1,672
Popularity : 4,920
Check ASO Keywords of Helping Hand
2. Helping Hand’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Helping Hand in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Helping Hand in the recent period. As of 2021-02-16, among the Helping Hand‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-16, Helping Hand's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Messenger's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-16, Helping Hand‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Helping Hand
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Helping Hand. We can see some advertising trends.
Top 1 Ad Creative of Helping Hand
Ad Details ：
Headline ：Wygraj z uzależnieniem
Text ：Terapeuta w aplikacji
Top 2 Ad Creative of Helping Hand
Ad Details ：
Headline ：
Text ：🟣 Ty walczysz z uzależnieniem, a my walczymy ze stereotypami!
🤝 Dlatego dziś mówimy głośno, po raz kolejny: Jesteśmy uzależnieni! Jedni od alkoholu, inni od nikotyny, a jeszcze inni od komputerów czy komórek. Nie wstydzimy się do tego przyznać! Wstydem jest udawać, że ten problem nie istnieje.
🤝 Kochani, mamy dla Was zadanie na weekend: stańcie przed lustrem i powiedzcie na głos: “jestem uzależniony”. Powtarzajcie to sobie, niech to do Was dotrze. A potem unieście wysoko głowę i przyrzeknijcie sobie, że będziecie z tym walczyć!
Top 3 Ad Creative of Helping Hand
Ad Details ：
Headline ：Znajdź wsparcie dla siebie
Text ：7 dni za darmo
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 357 | 19 | 14 |
| Popularity | 994 | 98 | 82 |
| Dimensions | 640 x 360 | 1080 x 1080 | 512 x 250 |
| Creative Type | Video | Image | Image |
| Network | Google Ads(Admob) | Google Ads(Admob) | |
| Related Ads | 2 | 1 | 1 |
| Countries | Poland | Poland | Poland |
| Language | Polish | Polish | Polish |
Through the above analysis, we can see that the most effective channel for Helping Hand in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Helping Hand's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Helping Hand, you can click the app name below to view related reports, or you can find more info in ASOTools.