Altenew Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Altenew's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Altenew.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Altenew
App Name : Altenew
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Altenew, LLC
Publisher : Instagram,Facebook
Total creative ads during the time period : 711
Duration : 497
Popularity : 78,800
Check ASO Keywords of Altenew
2. Altenew’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Altenew in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Altenew in the recent period. As of 2021-03-11, among the Altenew‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 25.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 75.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Altenew's the proportion of networks impressions are placed like this:
Instagram's proportion is 44.17%,
Facebook's proportion is 43.55%,
Audience Network's proportion is 12.27%,
's proportion is ,
's proportion is .
In the date of 2021-03-11, Altenew‘s network with the most ads is Audience Network and its proportion is 41.67%.
3. Top 3 Ad Creative Analysis of Altenew
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Altenew. We can see some advertising trends.
Top 1 Ad Creative of Altenew
Ad Details ：
Headline ：🤩 Limited Spots! Join the Build-A-Flower Club today!
Text ：⭐️⭐️⭐️⭐️⭐️ "I love the Build-A-Flower stamps and dies. I am so glad that I subscribed so that I don't have to worry about ordering the new monthly flower release!" --- Margarita N. ❤️ Never miss out on our popular Build-A-Flower sets! Subscribe today and get them delivered straight to your doorstep every month. 👉️ https://altenew.com/products/build-a-flower-monthly-subscription
Top 2 Ad Creative of Altenew
Ad Details ：
Headline ：Altenew
Text ：❤️ Make sure you check out now as supplies are limited!
🔥 Amazing deals and huge discounts await you, so shop now!
👉️ https://altenew.com/collections/sale
Top 3 Ad Creative of Altenew
Ad Details ：
Headline ：Altenew
Text ：⭐️⭐️⭐️⭐️⭐️"I am so excited about this beautiful bundle of stamps. I absolutely love the stamps and dies and am starting to make gorgeous cards. " --- Florence.
🤩 Have you checked out the newest release?
⚡️ Take advantage of the best deals before they are gone!
👉️ https://altenew.com/collections/sale
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 209 | 76 | 76 |
| Popularity | 428 | 335 | 335 |
| Dimensions | 400 x 224 | 600 x 600 | 600 x 600 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 10 | 11 | 11 |
| Countries | United States,Canada,Australia,United Kingdom | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Altenew in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Altenew's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Altenew, you can click the app name below to view related reports, or you can find more info in ASOTools.