Anderson Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Anderson's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Anderson.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Anderson
App Name : Anderson
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Patrice Desrochers
Publisher : Facebook,Instagram,Vivere Senigallia,Tractor Farm Driver 3D Farming,La Briscola Classici italiani,你是我的小苹果——趣味捡苹果游戏！
Total creative ads during the time period : 222
Duration : 342
Popularity : 81,721
Check ASO Keywords of Anderson
2. Anderson’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Anderson in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Anderson in the recent period. As of 2021-03-12, among the Anderson‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 53.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 44.44%, Carousel category's proportion is 2.22%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, Anderson's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.71%,
Audience Network's proportion is 31.55%,
Messenger's proportion is 30.37%,
Instagram's proportion is 4.37%,
's proportion is .
In the date of 2021-03-12, Anderson‘s network with the most ads is Facebook and its proportion is 31.11%.
3. Top 3 Ad Creative Analysis of Anderson
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Anderson. We can see some advertising trends.
Top 1 Ad Creative of Anderson
Ad Details ：
Headline ：
Text ：An innovative system that incorporates square bale collecting and stacking for farmers who are conscious about saving time in bale logistics all year round!
Top 2 Ad Creative of Anderson
Ad Details ：
Headline ：
Text ：An innovative system that incorporates square bale collecting and stacking for farmers who are conscious about saving time in bale logistics all year round!
Top 3 Ad Creative of Anderson
Ad Details ：
Headline ：
Text ：For farmers wanting to maximize time spent on logistics throughout the year. The Stackpro7200 robustness is capable of enduring the most extreme conditions and can handle almost all types and sizes of bales.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 217 | 217 | 217 |
| Popularity | 983 | 981 | 980 |
| Dimensions | 400 x 400 | 224 x 400 | 224 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 4 | 4 | 4 |
| Countries | Canada | Canada | Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Anderson in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Anderson's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Anderson, you can click the app name below to view related reports, or you can find more info in ASOTools.