AppFolio Property Manager Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the AppFolio Property Manager's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps AppFolio Property Manager.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of AppFolio Property Manager
App Name : AppFolio Property Manager
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : AppFolio, Inc.
Publisher : Basketball World Cup 2019 Calendar,Fotor - Photo Editor&Collage,Salah Times : Prayer Alarm,Clear Post,Hide & Seek with animals[Kids],Free Birthday Cards,Job Manager,くまモンの囲碁（いご）
Total creative ads during the time period : 26
Duration : 624
Popularity : 5,618
Check ASO Keywords of AppFolio Property Manager
2. AppFolio Property Manager’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser AppFolio Property Manager in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of AppFolio Property Manager in the recent period. As of 2021-02-18, among the AppFolio Property Manager‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-18, AppFolio Property Manager's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-02-18, AppFolio Property Manager‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of AppFolio Property Manager
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of AppFolio Property Manager. We can see some advertising trends.
Top 1 Ad Creative of AppFolio Property Manager
Ad Details ：
Headline ：
Text ：Come Back to Triumph Property Management. We offer full-service management for both residential and commercial properties.
Are you looking to lease a home? Do you own an investment property and would like a hands-free approach?
702-367-2323
8% Management Fee
Top 2 Ad Creative of AppFolio Property Manager
Ad Details ：
Headline ：
Text ：Come Back to Triumph Property Management. We offer full-service management for both residential and commercial properties.
Are you looking to lease a home? Do you own an investment property and would like a hands-free approach?
702-367-2323
8% Management Fee
Top 3 Ad Creative of AppFolio Property Manager
Ad Details ：
Headline ：
Text ：Come Back to Triumph Property Management. We offer full-service management for both residential and commercial properties.
Are you looking to lease a home? Do you own an investment property and would like a hands-free approach?
702-367-2323
8% Management Fee
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 202 | 202 | 202 |
| Popularity | 993 | 993 | 993 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,United States,Canada | Australia,United Kingdom,United States,Canada | Australia,United Kingdom,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for AppFolio Property Manager in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free AppFolio Property Manager's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to AppFolio Property Manager, you can click the app name below to view related reports, or you can find more info in ASOTools.