Auto Club Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Auto Club's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Auto Club.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Auto Club
App Name : Auto Club
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : American Automobile Association, Inc.
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,MySQL QueryDB Client,Bible Study - Study The Bible By Topic,BeautyPlus - Best Selfie Cam & Easy Photo Editor
Total creative ads during the time period : 547
Duration : 916
Popularity : 58,448
Check ASO Keywords of Auto Club
2. Auto Club’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Auto Club in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Auto Club in the recent period. As of 2021-03-14, among the Auto Club‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 40.91%, Playable Ads category's proportion is 0.0%, Image category's proportion is 45.45%, Carousel category's proportion is 13.64%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Auto Club's the proportion of networks impressions are placed like this:
Facebook's proportion is 44.8%,
Instagram's proportion is 39.73%,
Messenger's proportion is 9.98%,
Audience Network's proportion is 5.49%,
's proportion is .
In the date of 2021-03-14, Auto Club‘s network with the most ads is Facebook and its proportion is 40.91%.
3. Top 3 Ad Creative Analysis of Auto Club
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Auto Club. We can see some advertising trends.
Top 1 Ad Creative of Auto Club
Ad Details ：
Headline ：We've got you covered
Text ：Find out how much you can save
Top 2 Ad Creative of Auto Club
Ad Details ：
Headline ：We've got you covered
Text ：Find out how much you can save
Top 3 Ad Creative of Auto Club
Ad Details ：
Headline ：AAA's Online Driver Ed
Text ：An interactive online program promoting safe driving.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 175 | 209 | 52 |
| Popularity | 757 | 736 | 300 |
| Dimensions | 1200 x 628 | 1200 x 628 | 400 x 400 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 2 | 3 | 1 |
| Countries | United States | United States | United States,Australia,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Auto Club in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Auto Club's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Auto Club, you can click the app name below to view related reports, or you can find more info in ASOTools.