Avvenire Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Avvenire's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Avvenire.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Avvenire
App Name : Avvenire
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Avvenire NEI SpA
Publisher : Facebook,Instagram,TopBuzz: Notícias,Vídeos, GIFs,Text Free: WiFi Calling App
Total creative ads during the time period : 57
Duration : 732
Popularity : 7,263
Check ASO Keywords of Avvenire
2. Avvenire’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Avvenire in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Avvenire in the recent period. As of 2021-04-08, among the Avvenire‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-08, Avvenire's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.65%,
Instagram's proportion is 49.35%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-04-08, Avvenire‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Avvenire
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Avvenire. We can see some advertising trends.
Top 1 Ad Creative of Avvenire
Ad Details ：
Headline ：Tragedia dell'immigrazione. Quel bimbo senza carezze, congelato nell'aereo
Text ：Non riesco a immaginare lo strazio di questa piccola creatura avvolta dal gelo. È troppo doloroso.
L’immigrazione è la tratta degli schiavi del nuovo millennio, e non ha nulla di meglio di quella di alcuni secoli fa, quando i nostri fratelli africani venivano caricati con la violenza sulle navi negriere.
Su questo tema avevo organizzato a fine novembre un convegno proprio qui a Cavriago con l’On. Tony Iwobi, l’unico Senatore di colore della Repubblica Italiana.
È mio preciso impegno approfondire questo argomento nei prossimi giorni.
#scriviSPAGGIARI
#BorgonzoniPresidente
Top 2 Ad Creative of Avvenire
Ad Details ：
Headline ：Coronavirus. Dalla Cei 200 milioni per la ripresa: aiuti a famiglie ed enti
Text ：Dalla CEI arriva un nuovo forte contributo in questa emergenza #Coronavirus: 200 milioni di euro dai fondi #8xmille per sostenere persone e famiglie in situazioni di necessità. Leggi la notizia! ⬇️
Top 3 Ad Creative of Avvenire
Ad Details ：
Headline ：La proposta. Jekyll, manifesto di una destra che in Italia (ancora) non c'è
Text ：Dalla parte di Jekyll, manifesto per una buona destra su Avvenire: grazie!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 273 | 20 | 120 |
| Popularity | 999 | 999 | 871 |
| Dimensions | 619 x 415 | 933 x 623 | 1024 x 682 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Italy | Italy | Italy |
| Language | Italian | Italian | Italian |
Through the above analysis, we can see that the most effective channel for Avvenire in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Avvenire's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Avvenire, you can click the app name below to view related reports, or you can find more info in ASOTools.