A咖日記 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the A咖日記's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps A咖日記.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of A咖日記
App Name : A咖日記
Logo：
OS : iOS
Network : Messenger,Audience Network,Facebook
Developer : FUNALL TECHNOLOGY DEVELOPMENT CO., LTD.
Publisher : Instagram,Facebook
Total creative ads during the time period : 497
Duration : 176
Popularity : 73,169
Check ASO Keywords of A咖日記
2. A咖日記’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser A咖日記 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of A咖日記 in the recent period. As of 2021-03-15, among the A咖日記‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, A咖日記's the proportion of networks impressions are placed like this:
Instagram's proportion is 31.13%,
Facebook's proportion is 30.67%,
Messenger's proportion is 19.11%,
Audience Network's proportion is 19.09%,
's proportion is .
In the date of 2021-03-15, A咖日記‘s network with the most ads is Facebook and its proportion is 26.19%.
3. Top 3 Ad Creative Analysis of A咖日記
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of A咖日記. We can see some advertising trends.
Top 1 Ad Creative of A咖日記
Ad Details ：
Headline ：A咖降臨，體驗明星百變生活
Text ：故事已經開啟，舞台已開始預熱，跟著《A咖日記》的腳步，展開你專屬的逆襲之旅！
Top 2 Ad Creative of A咖日記
Ad Details ：
Headline ：A咖降臨，體驗明星百變生活
Text ：故事已經開啟，舞台已開始預熱，跟著《A咖日記》的腳步，展開你專屬的逆襲之旅！
Top 3 Ad Creative of A咖日記
Ad Details ：
Headline ：選擇身份開啟娛樂圈生活👠
Text ：👑「A咖日記」C位出道🌟
一款專為女生訂製的明星養成手游
閃耀星途暗藏危機，稍有不慎滿盤皆輸
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 157 | 157 | 156 |
| Popularity | 975 | 975 | 974 |
| Dimensions | 1200 x 628 | 1200 x 628 | 240 x 426 |
| Creative Type | Image | Image | Video |
| Network | Messenger | Audience Network | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | Macau,Hong Kong | Macau,Hong Kong | Taiwan |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for A咖日記 in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free A咖日記's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to A咖日記, you can click the app name below to view related reports, or you can find more info in ASOTools.