Backgammon Live™ Board Game Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Backgammon Live™ Board Game's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Backgammon Live™ Board Game.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Backgammon Live™ Board Game
App Name : Backgammon Live™ Board Game
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Come2Play
Publisher : Canasta - Card Game,Damas Online,MagnoJuegos 5-EN-1,Buraco Mano a Mano,Buraco Justificado Mano a Mano,SUECA GameVelvet - Card Game,Tranca Online,Chinese Chess / Co Tuong,Play Canasta and Burraco
Total creative ads during the time period : 10,000
Duration : 2,072
Popularity : 598,799
Check ASO Keywords of Backgammon Live™ Board Game
2. Backgammon Live™ Board Game’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Backgammon Live™ Board Game in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Backgammon Live™ Board Game in the recent period. As of 2021-03-16, among the Backgammon Live™ Board Game‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Backgammon Live™ Board Game's the proportion of networks impressions are placed like this:
Facebook's proportion is 62.28%,
Instagram's proportion is 14.7%,
Audience Network's proportion is 11.63%,
Messenger's proportion is 11.39%,
's proportion is .
In the date of 2021-03-16, Backgammon Live™ Board Game‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Backgammon Live™ Board Game
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Backgammon Live™ Board Game. We can see some advertising trends.
Top 1 Ad Creative of Backgammon Live™ Board Game
Ad Details ：
Headline ：It
Text ：#1 Backgammon Game
Top 2 Ad Creative of Backgammon Live™ Board Game
Ad Details ：
Headline ：Claim your FREE COINS now! 👉
Text ：
Top 3 Ad Creative of Backgammon Live™ Board Game
Ad Details ：
Headline ：🎲 Best Backgammon App! 🎲
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 360 | 350 | 233 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 406 x 720 | 400 x 400 | 1024 x 1280 |
| Creative Type | Video | Video | Video |
| Network | Google Ads(Admob) | Audience Network | |
| Related Ads | 3 | 1 | 1 |
| Countries | Canada,United Kingdom,United States,Australia | Estonia,Martinique,Australia,Lesotho,Egypt,Malta,Uruguay,Iraq,Slovenia,Norway,Georgia,Mexico,Mayotte,St Kitts-Nevis,Cyprus,Macau,Barbados,Vietnam,Italy,Turkmenistan | Sweden,Canada,Germany,United States,Greece,Bulgaria,Costa Rica,France,Israel,Turkey,Portugal,Cyprus,Brazil,Norway,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Backgammon Live™ Board Game in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Backgammon Live™ Board Game's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Backgammon Live™ Board Game, you can click the app name below to view related reports, or you can find more info in ASOTools.