Band Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Band's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Band.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Band
App Name : Band
Logo：
OS : Android
Network : Facebook
Developer : Project band
Publisher :
Total creative ads during the time period : 20
Duration : 264
Popularity : 4,391
Check ASO Keywords of Band
2. Band’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Band in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Band in the recent period. As of 2020-12-01, among the Band‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-01, Band's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-01, Band‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Band
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Band. We can see some advertising trends.
Top 1 Ad Creative of Band
Ad Details ：
Headline ：今すぐインストール！
Text ：大人で盛り上がろう♪
話の合う人とトークを楽しんで…
そのあとの展開を楽しもう♡
Top 2 Ad Creative of Band
Ad Details ：
Headline ：今すぐインストール！
Text ：前向きなユーザーが
いろいろな目的で集まるアプリ♪
美熟女が多いからすごく楽しめる♡
Top 3 Ad Creative of Band
Ad Details ：
Headline ：今すぐインストール！
Text ：「好き」を共有して「Band＝つながる」しよう！ 「好き」が近いな！一緒かな？と思った相手を見つけてチャットしてみよう。 でも注意！文字だけのコミュニケーションなので誤解を招く事も多いんです。 相手を敬うちょ.....
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 259 | 244 | 94 |
| Popularity | 999 | 999 | 764 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for Band in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Band's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Band, you can click the app name below to view related reports, or you can find more info in ASOTools.