Bark - Parental Controls Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Bark - Parental Controls's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bark - Parental Controls.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Bark - Parental Controls
App Name : Bark - Parental Controls
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Bark Technologies, Inc.
Publisher : Instagram,Facebook,FotoRus -Camera & Photo Editor,TopBuzz: Notícias,Vídeos, GIFs,Fotor - Photo Editor&Collage,拼立得 - 美图拼图相机
Total creative ads during the time period : 708
Duration : 474
Popularity : 99,789
Check ASO Keywords of Bark - Parental Controls
2. Bark - Parental Controls’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Bark - Parental Controls in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Bark - Parental Controls in the recent period. As of 2021-03-15, among the Bark - Parental Controls‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 59.09%, Playable Ads category's proportion is 0.0%, Image category's proportion is 40.91%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Bark - Parental Controls's the proportion of networks impressions are placed like this:
Audience Network's proportion is 29.3%,
Facebook's proportion is 25.63%,
Instagram's proportion is 23.22%,
Messenger's proportion is 21.85%,
's proportion is .
In the date of 2021-03-15, Bark - Parental Controls‘s network with the most ads is Facebook and its proportion is 25.76%.
3. Top 3 Ad Creative Analysis of Bark - Parental Controls
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bark - Parental Controls. We can see some advertising trends.
Top 1 Ad Creative of Bark - Parental Controls
Ad Details ：
Headline ：Social Media Dangers Exposed by Mom Posing as 11-Year-Old
Text ：WATCH NOW to see our undercover “child” come face-to-face with a predator who contacted her online. What happens over the course of our new mini-documentary happens to real children all the time. You need to see what kids in your community might be facing at this very moment so you can help stop it.
Top 2 Ad Creative of Bark - Parental Controls
Ad Details ：
Headline ：Keep Your Kids Safe Online | Bark
Text ：Bark is an internet safety solution that continuously and securely analyzes your child's online activity 24/7 ==> https://www.bark.us/
Top 3 Ad Creative of Bark - Parental Controls
Ad Details ：
Headline ：Monitor Your Kids Safety Online | Start Free Trial
Text ：Receive alerts when potential problems arise in their texts, social media, and email.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 285 | 32 | 130 |
| Popularity | 1,000 | 995 | 894 |
| Dimensions | 1920 x 1080 | 628 x 628 | 1200 x 628 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 6 | 2 | 1 |
| Countries | Australia,Canada,United Kingdom,United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Bark - Parental Controls in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Bark - Parental Controls's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Bark - Parental Controls, you can click the app name below to view related reports, or you can find more info in ASOTools.