BBC Good Food Magazine Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the BBC Good Food Magazine's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BBC Good Food Magazine.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of BBC Good Food Magazine

App Name : BBC Good Food Magazine

Logo

BBC Good Food Magazine-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Immediate Media Company Limited

Publisher : Tunnel & Twist - Rhythmic Endless High Speed Game,Rail Rush,Instagram,Facebook,6 Minute English - for BBC Learning English,Koran auf Deutsch,Cell Trap Multiplayer

Total creative ads during the time period : 585

Duration : 932

Popularity : 21,482

Check ASO Keywords of BBC Good Food Magazine

2. BBC Good Food Magazine’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BBC Good Food Magazine in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of BBC Good Food Magazine in the recent period. As of 2021-03-16, among the BBC Good Food Magazine‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, BBC Good Food Magazine's the proportion of networks impressions are placed like this:

Facebook's proportion is 25.0%,

Audience Network's proportion is 25.0%,

Instagram's proportion is 25.0%,

Messenger's proportion is 25.0%,

's proportion is .

In the date of 2021-03-16, BBC Good Food Magazine‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of BBC Good Food Magazine

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BBC Good Food Magazine. We can see some advertising trends.

Top 1 Ad Creative of BBC Good Food Magazine

Ad Details :

Headline :BBC Good Food Magazine App

Text :Find out what to cook, bake and eat this month with the March issue of BBC Good Food Magazine - available to read on your mobile and tablet now!

Top 2 Ad Creative of BBC Good Food Magazine

Ad Details :

Headline :Digital Magazine

Text :Find out what to cook, bake and eat this month with the March issue of BBC Good Food Magazine - available to read on your mobile and tablet now!

Top 3 Ad Creative of BBC Good Food Magazine

Ad Details :

Headline :Annual Subscription - Save 50%

Text :Find out what to cook, bake and eat this month with the March issue of BBC Good Food Magazine - available to read on your mobile and tablet now!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 18 18 18
Popularity 98 98 98
Dimensions 1997 x 2048 1829 x 1829 1800 x 1800
Creative Type Image Image Image
Network Instagram Audience Network Instagram
Related Ads 1 1 1
Countries United Kingdom United Kingdom United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for BBC Good Food Magazine in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free BBC Good Food Magazine's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to BBC Good Food Magazine, you can click the app name below to view related reports, or you can find more info in ASOTools.