Better Than Bows Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Better Than Bows's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Better Than Bows.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Better Than Bows
App Name : Better Than Bows
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Tonya Spruill
Publisher : Instagram,Facebook
Total creative ads during the time period : 214
Duration : 697
Popularity : 20,391
Check ASO Keywords of Better Than Bows
2. Better Than Bows’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Better Than Bows in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Better Than Bows in the recent period. As of 2021-05-25, among the Better Than Bows‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, Better Than Bows's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-25, Better Than Bows‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Better Than Bows
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Better Than Bows. We can see some advertising trends.
Top 1 Ad Creative of Better Than Bows
Ad Details ：
Headline ：Boutique Clothes For Kids
Text ：Girls. Boys. Baby. Even matching sets for mom! Shop high-quality kids clothing & shoes today. Shop looks for all your littles!
Top 2 Ad Creative of Better Than Bows
Ad Details ：
Headline ：Boutique Clothes For Kids
Text ：Girls. Boys. Baby. Even matching sets for mom! Shop high-quality kids clothing & shoes today. Shop looks for all your littles!
Top 3 Ad Creative of Better Than Bows
Ad Details ：
Headline ：Boutique Clothes For Kids
Text ：Fun. Comfy. Quality. Discover apparel that kids love to wear, with the durability moms need. 👕✨ 👟 Shop adorable kids clothes!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 126 | 126 | 126 |
| Popularity | 582 | 567 | 562 |
| Dimensions | 340 x 426 | 340 x 426 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 9 | 9 | 9 |
| Countries | United States,Australia,Canada,United Kingdom | United States,Australia,United Kingdom,Canada | United States,Australia,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Better Than Bows in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Better Than Bows's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Better Than Bows, you can click the app name below to view related reports, or you can find more info in ASOTools.