Blesk Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Blesk's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Blesk.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Blesk
App Name : Blesk
Logo：
OS : iOS
Network : Facebook,Instagram
Developer : CZECH NEWS CENTER a.s.
Publisher : Instagram,Facebook
Total creative ads during the time period : 4
Duration : 11
Popularity : 294
Check ASO Keywords of Blesk
2. Blesk’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Blesk in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Blesk in the recent period. As of 2020-02-08, among the Blesk‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-02-08, Blesk's the proportion of networks impressions are placed like this:
Instagram's proportion is 55.01%,
Facebook's proportion is 44.99%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-02-08, Blesk‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Blesk
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Blesk. We can see some advertising trends.
Top 1 Ad Creative of Blesk
Ad Details ：
Headline ：
Text ：Jedinečná možnost získat Blesk Premium na 30 dní ZDARMA! Exkluzivní rozhovory, žhavé informace ze světa celebrit a politiky, unikátní videa a zprávy! 🤩 To vše je Blesk Premium. 👍🏻 Jediné, co pro to musíte udělat, je stáhnout si aplikaci Blesk.cz vstoupit do Premium článku a kliknout na >> získat zdarma << 📲
Top 2 Ad Creative of Blesk
Ad Details ：
Headline ：Blesk Premium na 30 dní ZDARMA!
Text ：Jedinečná možnost získat Blesk Premium na 30 dní ZDARMA! Exkluzivní rozhovory, žhavé informace ze světa celebrit a politiky, unikátní videa a zprávy! 🤩 To vše je Blesk Premium. 👍🏻 Jediné, co pro to musíte udělat, je stáhnout si aplikaci Blesk.cz vstoupit do Premium článku a kliknout na >> získat zdarma << 📲
Top 3 Ad Creative of Blesk
Ad Details ：
Headline ：
Text ：Jedinečná možnost získat Blesk Premium na 30 dní ZDARMA! Exkluzivní rozhovory, žhavé informace ze světa celebrit a politiky, unikátní videa a zprávy! 🤩 To vše je Blesk Premium. 👍🏻 Jediné, co pro to musíte udělat, je stáhnout si aplikaci Blesk.cz vstoupit do Premium článku a kliknout na >> získat zdarma << 📲
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 11 | 11 | 11 |
| Popularity | 78 | 72 | 72 |
| Dimensions | 1080 x 1920 | 940 x 788 | 1080 x 1920 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 2 | 2 |
| Countries | Czech | Czech | Czech |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Blesk in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Blesk's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Blesk, you can click the app name below to view related reports, or you can find more info in ASOTools.