BMI Calculator: Body Mass Index and Ideal Weight Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BMI Calculator: Body Mass Index and Ideal Weight's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BMI Calculator: Body Mass Index and Ideal Weight.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BMI Calculator: Body Mass Index and Ideal Weight
App Name : BMI Calculator: Body Mass Index and Ideal Weight
Logo：
OS : Android
Network : Audience Network,Instagram,Messenger
Developer : Horoscopo365
Publisher : Instagram,30 Day Fitness Challenge - Workout at Home
Total creative ads during the time period : 12
Duration : 286
Popularity : 6,506
Check ASO Keywords of BMI Calculator: Body Mass Index and Ideal Weight
2. BMI Calculator: Body Mass Index and Ideal Weight’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BMI Calculator: Body Mass Index and Ideal Weight in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BMI Calculator: Body Mass Index and Ideal Weight in the recent period. As of 2021-03-10, among the BMI Calculator: Body Mass Index and Ideal Weight‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, BMI Calculator: Body Mass Index and Ideal Weight's the proportion of networks impressions are placed like this:
Audience Network's proportion is 33.65%,
Instagram's proportion is 33.65%,
Messenger's proportion is 32.7%,
's proportion is ,
's proportion is .
In the date of 2021-03-10, BMI Calculator: Body Mass Index and Ideal Weight‘s network with the most ads is Audience Network and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of BMI Calculator: Body Mass Index and Ideal Weight
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BMI Calculator: Body Mass Index and Ideal Weight. We can see some advertising trends.
Top 1 Ad Creative of BMI Calculator: Body Mass Index and Ideal Weight
Ad Details ：
Headline ：Calculadora IMC
Text ：🍎 Descubrí esta nueva calculadora de IMC y peso ideal y lleva un registro de tus avances !!! 💪💪
Top 2 Ad Creative of BMI Calculator: Body Mass Index and Ideal Weight
Ad Details ：
Headline ：Calculadora IMC
Text ：🍎 Con esta app descubrí mi peso ideal con esta calculadora de indice de masa corporal, y mejore mi salud !!! 💪💪
Top 3 Ad Creative of BMI Calculator: Body Mass Index and Ideal Weight
Ad Details ：
Headline ：Calculadora IMC
Text ：🍎 Descubrí esta nueva calculadora de IMC y peso ideal y lleva un registro de tus avances !!! 💪💪
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 213 | 213 | 213 |
| Popularity | 953 | 952 | 951 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 2 | 2 | 2 |
| Countries | Mexico,Chile,Argentina,Colombia | Chile,Mexico,Colombia,Argentina | Chile,Mexico,Colombia,Argentina |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for BMI Calculator: Body Mass Index and Ideal Weight in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free BMI Calculator: Body Mass Index and Ideal Weight's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BMI Calculator: Body Mass Index and Ideal Weight, you can click the app name below to view related reports, or you can find more info in ASOTools.