Bolt Food Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Bolt Food's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bolt Food.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Bolt Food
App Name : Bolt Food
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Bolt Technology
Publisher : Instagram,Facebook,All Recipes Free - Food Recipes App,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Blue Light Filter - Night Mode, Night Shift,Korean Food Recipes - 10k Recipes
Total creative ads during the time period : 4,568
Duration : 494
Popularity : 1,702,932
Check ASO Keywords of Bolt Food
2. Bolt Food’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Bolt Food in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Bolt Food in the recent period. As of 2021-03-15, among the Bolt Food‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 18.42%, Playable Ads category's proportion is 0.0%, Image category's proportion is 81.15%, Carousel category's proportion is 0.43%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Bolt Food's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.08%,
Messenger's proportion is 25.07%,
Audience Network's proportion is 24.95%,
Instagram's proportion is 24.9%,
's proportion is .
In the date of 2021-03-15, Bolt Food‘s network with the most ads is Instagram and its proportion is 25.18%.
3. Top 3 Ad Creative Analysis of Bolt Food
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bolt Food. We can see some advertising trends.
Top 1 Ad Creative of Bolt Food
Ad Details ：
Headline ：Download the app and order now
Text ：Feeling uneasy every time you look at the number next to “food delivery” in your bank account? 😬 Download Bolt Food – we’ve got regular special offers and free deliveries. Enjoy those weekly Netflix & pizza nights and still save up for whatever it is people are saving up for now that we can’t travel.
Top 2 Ad Creative of Bolt Food
Ad Details ：
Headline ：Lejupielādē aplikāciju un pasūti tagad
Text ：Jūti satraukumu katru reizi, kad savā bankas kontā skaties, cik iztērēji ēdienu piegādei? 😬 Lejupielādē Bolt Food aplikāciju — mums ir pieejamas dažādas atlaides un bezmaksas piegādes. Pasūti ēdienu, ieslēdz Netflix, izbaudi savu vakaru un turklāt vēl ietaupi!
Top 3 Ad Creative of Bolt Food
Ad Details ：
Headline ：Download Bolt Food
Text ：Life is too short to eat your 𝕡𝕒𝕟𝕔𝕒𝕜𝕖𝕤…𝕦𝕟-𝕗𝕝𝕦𝕗𝕗𝕪. For the love of food, download Bolt Food now 💚
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 141 | 141 | 213 |
| Popularity | 998 | 998 | 998 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 15 | 15 | 1 |
| Countries | United Kingdom,Canada,United States,Australia | Latvia,Estonia,Romania,Poland,Canada,United States,United Kingdom,Australia,Czech,Croatia,Lithuania,Sweden | Cyprus |
| Language | English | NA | English |
Through the above analysis, we can see that the most effective channel for Bolt Food in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Bolt Food's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Bolt Food, you can click the app name below to view related reports, or you can find more info in ASOTools.