BROWN FARM Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BROWN FARM's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BROWN FARM.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BROWN FARM
App Name : BROWN FARM
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : LINE Corporation
Publisher : Instagram
Total creative ads during the time period : 189
Duration : 143
Popularity : 25,532
Check ASO Keywords of BROWN FARM
2. BROWN FARM’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BROWN FARM in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BROWN FARM in the recent period. As of 2020-12-26, among the BROWN FARM‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-26, BROWN FARM's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.47%,
Messenger's proportion is 30.64%,
Instagram's proportion is 24.29%,
Audience Network's proportion is 11.6%,
's proportion is .
In the date of 2020-12-26, BROWN FARM‘s network with the most ads is Facebook and its proportion is 31.25%.
3. Top 3 Ad Creative Analysis of BROWN FARM
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BROWN FARM. We can see some advertising trends.
Top 1 Ad Creative of BROWN FARM
Ad Details ：
Headline ：본격🌿힐링 게임 [브라운팜]🌿
Text ：집밖도 못나가고, 힐링이 필요하냐곰?🐻
새로워진 브라운팜에 놀러와💖
#No1힐링게임 #브라운팜 #브라운대잔치🤎
Top 2 Ad Creative of BROWN FARM
Ad Details ：
Headline ：본격🌿힐링 게임 [브라운팜]🌿
Text ：집밖도 못나가고, 힐링이 필요하냐곰?🐻
새로워진 브라운팜에 놀러와💖
#No1힐링게임 #브라운팜 #브라운대잔치🤎
Top 3 Ad Creative of BROWN FARM
Ad Details ：
Headline ：본격🌿힐링 게임 [브라운팜]🌿
Text ：집밖도 못나가고, 힐링이 필요하냐곰?🐻
새로워진 브라운팜에 놀러와💖
#No1힐링게임 #브라운팜 #브라운대잔치🤎
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 106 | 106 | 106 |
| Popularity | 835 | 832 | 831 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Korea | Korea | Korea |
| Language | Korean | Korean | Korean |
Through the above analysis, we can see that the most effective channel for BROWN FARM in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free BROWN FARM's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BROWN FARM, you can click the app name below to view related reports, or you can find more info in ASOTools.