Build Roads Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Build Roads's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Build Roads.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Build Roads
App Name : Build Roads
Logo：
OS : Android
Network : Mobvista,UnityAds,Facebook
Developer : Zynga
Publisher : Instagram,Facebook,Do Not Disturb - A Game for Real Pranksters!,Skores - Live Soccer Scores,Pet Blast,National Anthems South America
Total creative ads during the time period : 116
Duration : 200
Popularity : 20,353
Check ASO Keywords of Build Roads
2. Build Roads’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Build Roads in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Build Roads in the recent period. As of 2021-03-16, among the Build Roads‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Build Roads's the proportion of networks impressions are placed like this:
Mobvista's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Build Roads‘s network with the most ads is Mobvista and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Build Roads
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Build Roads. We can see some advertising trends.
Top 1 Ad Creative of Build Roads
Ad Details ：
Headline ：Build Roads
Text ：The town is in huge trouble! Roads are......
Top 2 Ad Creative of Build Roads
Ad Details ：
Headline ：Build Roads
Text ：The town is in huge trouble! Roads are......
Top 3 Ad Creative of Build Roads
Ad Details ：
Headline ：Build Roads
Text ：The town is in huge trouble! Roads are......
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 106 | 106 | 116 |
| Popularity | 843 | 835 | 746 |
| Dimensions | 1080 x 1920 | 1080 x 1920 | 1080 x 1920 |
| Creative Type | Video | Video | Video |
| Network | Mobvista | Mobvista | Mobvista |
| Related Ads | 1 | 1 | 2 |
| Countries | United States,Canada,United Kingdom,Australia | United Kingdom,Canada,United States,Australia | United States,Australia,United Kingdom,Canada,Fiji,India |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Build Roads in recent advertising is Mobvista, and the main creative type is Video.
In conclusion: The above is a free Build Roads's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Build Roads, you can click the app name below to view related reports, or you can find more info in ASOTools.