BukuKas Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BukuKas's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BukuKas.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BukuKas
App Name : BukuKas
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : PT Beegroup Financial Indonesia
Publisher : Instagram,Facebook,Mezquite Diatonic Accordion,香港小學習字表 - 根據官方指引設計,Ubaki Memory Games for Kids,Damas Online
Total creative ads during the time period : 602
Duration : 154
Popularity : 36,116
Check ASO Keywords of BukuKas
2. BukuKas’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BukuKas in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BukuKas in the recent period. As of 2021-03-15, among the BukuKas‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, BukuKas's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-15, BukuKas‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of BukuKas
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BukuKas. We can see some advertising trends.
Top 1 Ad Creative of BukuKas
Ad Details ：
Headline ：Jadikan bisnis lebih baik dengan BukuKas
Text ：Sekarang aplikasi pencatatan keuangan terbaik bisa di download di iOS. Ayo permudah bisnismu dengan BukuKas! GRATIS, aman, dan mudah!
Top 2 Ad Creative of BukuKas
Ad Details ：
Headline ：Jadikan bisnis lebih baik dengan BukuKas
Text ：Sekarang aplikasi pencatatan keuangan terbaik bisa di download di iOS. Ayo permudah bisnismu dengan BukuKas! GRATIS, aman, dan mudah!
Top 3 Ad Creative of BukuKas
Ad Details ：
Headline ：Pakai BukuKas Sekarang!
Text ：Lebih dari 1 juta pemilik UMKM sudah beralih mencatat keuangan usaha mereka di BukuKas.
✅ Catat penjualan/pengeluaran
✅ Tagih hutang via WA & SMS
✅ Unduh laporan keuangan
✅ Ada invoice digital
✅ GRATIS, aman & mudah!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 53 | 42 | 27 |
| Popularity | 179 | 140 | 137 |
| Dimensions | 1280 x 720 | 1280 x 720 | 426 x 320 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 4 | 3 | 1 |
| Countries | Indonesia | Indonesia | Indonesia |
| Language | Indonesian | Indonesian | Indonesian |
Through the above analysis, we can see that the most effective channel for BukuKas in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free BukuKas's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BukuKas, you can click the app name below to view related reports, or you can find more info in ASOTools.