Burger King® Mexico Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Burger King® Mexico's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Burger King® Mexico.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Burger King® Mexico
App Name : Burger King® Mexico
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Burger King, Inc.
Publisher : Instagram,Facebook,Animal Sounds,Treehouse Table,YouCam Perfect - Best Photo Editor & Selfie Camera,Video Locker - Hide Videos
Total creative ads during the time period : 173
Duration : 706
Popularity : 11,806
Check ASO Keywords of Burger King® Mexico
2. Burger King® Mexico’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Burger King® Mexico in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Burger King® Mexico in the recent period. As of 2021-03-13, among the Burger King® Mexico‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 16.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 25.0%, Carousel category's proportion is 58.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-13, Burger King® Mexico's the proportion of networks impressions are placed like this:
Facebook's proportion is 29.1%,
Instagram's proportion is 26.17%,
Audience Network's proportion is 23.93%,
Messenger's proportion is 20.8%,
's proportion is .
In the date of 2021-03-13, Burger King® Mexico‘s network with the most ads is Facebook and its proportion is 29.17%.
3. Top 3 Ad Creative Analysis of Burger King® Mexico
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Burger King® Mexico. We can see some advertising trends.
Top 1 Ad Creative of Burger King® Mexico
Ad Details ：
Headline ：Gana un PlayStation 5
Text ：Esta promo no es un juego, ¡son 25! Registra el ticket de tus compras mayores a $100 y gana un nuevo #PlayStation5. 🍔🔥🎮
Top 2 Ad Creative of Burger King® Mexico
Ad Details ：
Headline ：2x1 en Whopper #AtuMANERA
Text ：Nunca una APP te quitó tanto el hambre.
Top 3 Ad Creative of Burger King® Mexico
Ad Details ：
Headline ：Descarga la app y obtén beneficios exclusivos
Text ：El paquete perfecto para los indecisos. Disfruta en nuestras terrazas ⛱️, pidiendo en #AutoKing 🚘👑 o desde tu app.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 2 | 24 |
| Popularity | 95 | 84 | 83 |
| Dimensions | 720 x 720 | 640 x 640 | 600 x 600 |
| Creative Type | Image | Video | Image |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Peru,Spain,Venezuela,Mexico,Argentina,Cuba,Chile,Colombia,Paraguay,Panama | Mexico | Mexico,Peru,Spain,Cuba,Colombia,Paraguay,Venezuela,Argentina,Panama,Chile |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Burger King® Mexico in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Burger King® Mexico's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Burger King® Mexico, you can click the app name below to view related reports, or you can find more info in ASOTools.