Calm Radio - Relaxing Music Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Calm Radio - Relaxing Music’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Calm Radio - Relaxing Music.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Calm Radio - Relaxing Music

App Name : Calm Radio - Relaxing Music


Calm Radio - Relaxing Music-SocialPeta

OS : iOS

Network : Facebook,Google Ads(Admob),Instagram

Developer : Calm Radio

Publisher : Fotor - Photo Editor & Collage,ATH Airport,MySQL QueryDB Client,SoundTube Free Music Player,英语秘方——250 个单词读名著,GulogGratis: Køb & sælg,MakeupPlus

Total creative ads during the time period : 374

Duration : 653

Popularity : 64,678

2. Calm Radio - Relaxing Music’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Calm Radio - Relaxing Music in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Calm Radio - Relaxing Music in the recent period. As of 2020-09-06, among the Calm Radio - Relaxing Music‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 36.84%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 42.11%, Carousel category’s proportion is 21.05%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Calm Radio - Relaxing Music’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 71.09%,

Instagram’s proportion is 28.82%,

Messenger’s proportion is 0.09%,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, Calm Radio - Relaxing Music‘s network with the most ads is Facebook and its proportion is 57.89%.

3. Top 3 Ad Creative Analysis of Calm Radio - Relaxing Music

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Calm Radio - Relaxing Music. We can see some advertising trends.

Top 1 Ad Creative of Calm Radio - Relaxing Music

Ad Details :

Headline :🎶Try It For Free Today🎶

Text :

Top 2 Ad Creative of Calm Radio - Relaxing Music

Ad Details :

Headline :🎶Try It For Free Today🎶

Text :

Top 3 Ad Creative of Calm Radio - Relaxing Music

Ad Details :

Headline :Get 30% Off An Ad-Free Subscription. For A Limited Time Only.

Text :‎The New York Times calls Eckhart Tolle “the most popular spiritual author in the US.” We call him one of our most loyal listeners. “I very much enjoy listening to Calm Radio. It’s my favourite station,” says the best-selling author of The Power of Now. ~ Featured - Best New Update ~ App...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 215 215 150
Popularity 997 996 950
Dimensions 400 x 224 400 x 224 1080 x 1080
Creative Type Video Video Image
Network Facebook Instagram Messenger
Related Ads 1 1 1
Countries Croatia,Uruguay,Liechtenstein,Malta,Italy,Romania,Peru,Bosnia Hercegovina,Spain,France,Bulgaria,Chile,Latvia,Ukraine,French Guiana,United Kingdom,Ireland,Belarus,Lithuania,Netherlands Croatia,Uruguay,Liechtenstein,Malta,Italy,Romania,Peru,Bosnia Hercegovina,Spain,France,Bulgaria,Chile,Latvia,Ukraine,French Guiana,United Kingdom,Ireland,Belarus,Lithuania,Netherlands Canada,United States
Language English English English

Through the above analysis, we can see that the most effective channel for Calm Radio - Relaxing Music in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Calm Radio - Relaxing Music’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Calm Radio - Relaxing Music, you can click the app name below to view related reports.