Casas Bahia Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Casas Bahia's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Casas Bahia.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Casas Bahia
App Name : Casas Bahia
Logo：
OS : iOS
Network : Audience Network,Facebook,Google Ads(Admob)
Developer : Cnova
Publisher : Fotor - Photo Editor&Collage,GulogGratis,OLX Classifieds,Montage Video Musique,MakeupPlus - Virtual Makeup,打工趣 - 最棒的兼職工作資訊平台,Un día más culto,MySQL QueryDB Client,开箱模拟器 for 皇室战争
Total creative ads during the time period : 5,965
Duration : 1,210
Popularity : 384,915
Check ASO Keywords of Casas Bahia
2. Casas Bahia’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Casas Bahia in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Casas Bahia in the recent period. As of 2021-04-14, among the Casas Bahia‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-14, Casas Bahia's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.22%,
Instagram's proportion is 24.93%,
Audience Network's proportion is 24.92%,
Messenger's proportion is 24.92%,
's proportion is .
In the date of 2021-04-14, Casas Bahia‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Casas Bahia
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Casas Bahia. We can see some advertising trends.
Top 1 Ad Creative of Casas Bahia
Ad Details ：
Headline ：Casas Bahia: Compras Online
Text ：📣📣 NOVIDADEEEEE
Baixe o APP CASAS BAHIA pelo link e fique por dentro da BLACK FRIDAY todaaaaa..E o melhor escolha a loja bem perto de você em nossos aplicativos...
E para ITAQUERA e REGIÃO temos ofertas incríveis esperando por vocês..
Clique nesse link e baixe agora seu APP CASAS BAHIA. 👇
https://casasbahia.onelink.me/yuuV/4be73666
Top 2 Ad Creative of Casas Bahia
Ad Details ：
Headline ：Novo App Casas Bahia
Text ：Tem de tudo lá no novo app Casas Bahia! O (jogador caro) Thiago Ventura adorou os recebidinhos, vem ver Baixe agora: bit.ly/2XV4DkH
Top 3 Ad Creative of Casas Bahia
Ad Details ：
Headline ：Vem cá! 😉
Text ：Corre aqui! Vem que tem Natal na Casas Bahia. Ofertas com até 60% de desconto. Aproveite! 🎁🎁🎁
*Ofertas válidas para data da publicação. Conforme disponibilidade de estoque. Critérios de aprovação e elegibilidade são responsabilidade do banco emissor.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 75 | 1 | 24 |
| Popularity | 167 | 140 | 122 |
| Dimensions | 240 x 240 | 720 x 1280 | 1080 x 1080 |
| Creative Type | Image | Video | Image |
| Network | Messenger | ||
| Related Ads | 3 | 1 | 1 |
| Countries | Angola,Australia,Brazil,Canada,United Kingdom,Portugal,United States | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Casas Bahia in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Casas Bahia's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Casas Bahia, you can click the app name below to view related reports, or you can find more info in ASOTools.