Cel.ro Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cel.ro's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cel.ro.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cel.ro
App Name : Cel.ro
Logo：
OS : Android
Network : Facebook,Audience Network,Messenger
Developer : Cel.ro
Publisher : Facebook,Instagram,Fotor - Photo Editor&Collage,YouCam Nails - Manicure Salon for Custom Nail Art,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free),30 Day Fitness Challenge - Workout at Home,TopBuzz: Notícias,Vídeos, GIFs
Total creative ads during the time period : 820
Duration : 664
Popularity : 95,766
Check ASO Keywords of Cel.ro
2. Cel.ro’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cel.ro in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cel.ro in the recent period. As of 2021-03-11, among the Cel.ro‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 20.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 80.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Cel.ro's the proportion of networks impressions are placed like this:
Facebook's proportion is 34.01%,
Audience Network's proportion is 33.0%,
Messenger's proportion is 33.0%,
's proportion is ,
's proportion is .
In the date of 2021-03-11, Cel.ro‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Cel.ro
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cel.ro. We can see some advertising trends.
Top 1 Ad Creative of Cel.ro
Ad Details ：
Headline ：Boxa Portabila Hama Bluetooth Flying Sound Disc Verde
Text ：Alege produsele preferate de pe https://www.cel.ro/
De exemplu la doar {{product.current_price strip_zeros}} gasiti {{product.name}}
Top 2 Ad Creative of Cel.ro
Ad Details ：
Headline ：Husa Lemontti Silicon Art Samsung Galaxy J5 2017 Flowers
Text ：Alege produsele preferate de pe https://www.cel.ro/
De exemplu la doar {{product.current_price strip_zeros}} gasiti {{product.name}}
Top 3 Ad Creative of Cel.ro
Ad Details ：
Headline ：Boxa Portabila Hama Bluetooth Flying Sound Disc Portocaliu
Text ：Alege produsele preferate de pe https://www.cel.ro/
De exemplu la doar {{product.current_price strip_zeros}} gasiti {{product.name}}
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 142 | 142 | 142 |
| Popularity | 933 | 933 | 933 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Australia,United States,Canada | United States,Canada,United Kingdom,Australia | Romania |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Cel.ro in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Cel.ro's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cel.ro, you can click the app name below to view related reports, or you can find more info in ASOTools.