Chamonix Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Chamonix's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Chamonix.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Chamonix
App Name : Chamonix
Logo：
OS : Android
Network : Google Ads(Admob),Audience Network,Facebook
Developer : Lumiplan Montagne
Publisher : Instagram,Red Ball - Vol1,BeautyPlus - Best Selfie Cam & Easy Photo Editor,热比萨饼沙龙游戏,Archery King 3D: Target Master,中国跳棋,Traffic Road - Crossy Turn,猫咪马戏团：魔法帽
Total creative ads during the time period : 134
Duration : 574
Popularity : 11,607
Check ASO Keywords of Chamonix
2. Chamonix’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Chamonix in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Chamonix in the recent period. As of 2021-05-17, among the Chamonix‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-17, Chamonix's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.83%,
Messenger's proportion is 25.83%,
Facebook's proportion is 24.17%,
Audience Network's proportion is 24.17%,
's proportion is .
In the date of 2021-05-17, Chamonix‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Chamonix
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Chamonix. We can see some advertising trends.
Top 1 Ad Creative of Chamonix
Ad Details ：
Headline ：Book your stay
Text ：The legendary village of Argentière 🏔 Amongst the glaciers and legendary mountain peaks...
Top 2 Ad Creative of Chamonix
Ad Details ：
Headline ：Book you stay
Text ：Welcome to Les Houches ! This winter, come and discover your family mountain destination ☃
Top 3 Ad Creative of Chamonix
Ad Details ：
Headline ：Réservez votre séjour
Text ：Profitez de 25 activités offertes
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 355 | 303 | 30 |
| Popularity | 826 | 476 | 151 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | Messenger |
| Related Ads | 6 | 27 | 1 |
| Countries | United Kingdom,Canada,United States,Australia | United Kingdom,Canada,United States,Australia | Belgium,France,Switzerland,Italy |
| Language | English | English | French |
Through the above analysis, we can see that the most effective channel for Chamonix in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Chamonix's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Chamonix, you can click the app name below to view related reports, or you can find more info in ASOTools.