Checkers Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Checkers's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Checkers.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Checkers
App Name : Checkers
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Chess & Checkers Games
Publisher : Facebook,Instagram,Spider Solitaire HD,Checkers,Tic Tac Toe - Terni Lapilli,Checkers,Reversi Free
Total creative ads during the time period : 197
Duration : 1,603
Popularity : 14,022
Check ASO Keywords of Checkers
2. Checkers’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Checkers in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Checkers in the recent period. As of 2021-05-20, among the Checkers‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-20, Checkers's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-20, Checkers‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Checkers
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Checkers. We can see some advertising trends.
Top 1 Ad Creative of Checkers
Ad Details ：
Headline ：¿Un poco aburrido? Juega.
Text ：¿Jugamos un partido?
Top 2 Ad Creative of Checkers
Ad Details ：
Headline ：משחק ילדות
Text ：משחק מאתגר
Top 3 Ad Creative of Checkers
Ad Details ：
Headline ：Play for free now! 👉👉👉
Text ：Download Checkers and join 80 million users! 🧑🌍
Basic Info of Top 3 Ad Creative
|Dimensions||512 x 250||1280 x 720||1080 x 1080|
|Network||Google Ads(Admob)||Google Ads(Admob)|
|Countries||Argentina,Panama,Chile,Colombia,Peru,Paraguay,Venezuela,Cuba,Spain,Mexico||Saudi Arabia,Bahrian,Azerbaijan,Lebanon,Kuwait,United Arab Emirates,Israel,Egypt,Qatar||Brazil,Kuwait,Pakistan,Colombia,United States,United Kingdom,Ukraine,Philippines,Korea,Bahrian,Hong Kong,Mexico,Israel,Kenya,Nigeria,Macau,Chile,Egypt,Taiwan,India|
Through the above analysis, we can see that the most effective channel for Checkers in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Checkers's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Checkers, you can click the app name below to view related reports, or you can find more info in ASOTools.