Chess Universe - Play & Win Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Chess Universe - Play & Win's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Chess Universe - Play & Win.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Chess Universe - Play & Win
App Name : Chess Universe - Play & Win
Logo：
OS : iOS
Network : Facebook,Messenger,Instagram
Developer : Brainiac Games LTD
Publisher : Instagram,Facebook,四國軍棋 by SZY,Army Chess by SZY,Damas Online,Симулятор Вождение Война 3D
Total creative ads during the time period : 514
Duration : 264
Popularity : 39,870
Check ASO Keywords of Chess Universe - Play & Win
2. Chess Universe - Play & Win’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Chess Universe - Play & Win in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Chess Universe - Play & Win in the recent period. As of 2021-05-28, among the Chess Universe - Play & Win‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Chess Universe - Play & Win's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-28, Chess Universe - Play & Win‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Chess Universe - Play & Win
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Chess Universe - Play & Win. We can see some advertising trends.
Top 1 Ad Creative of Chess Universe - Play & Win
Ad Details ：
Headline ：Play the #1 Chess App
Text ：Challenge your friends in the best Chess App!
Top 2 Ad Creative of Chess Universe - Play & Win
Ad Details ：
Headline ：Play the #1 Chess App
Text ：Challenge your friends in the best Chess App!
Top 3 Ad Creative of Chess Universe - Play & Win
Ad Details ：
Headline ：Play the #1 Chess App
Text ：Challenge your friends in the best Chess App!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 183 | 183 | 183 |
| Popularity | 767 | 767 | 766 |
| Dimensions | 426 x 426 | 426 x 426 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | United States,United Kingdom,Indonesia,Belgium,France,Netherlands | Netherlands,Indonesia,United Kingdom,France,United States,Belgium | United Kingdom,United States,Belgium,Indonesia,France,Netherlands,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Chess Universe - Play & Win in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Chess Universe - Play & Win's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Chess Universe - Play & Win, you can click the app name below to view related reports, or you can find more info in ASOTools.