Cidade das Palavras Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Cidade das Palavras's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cidade das Palavras.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Cidade das Palavras

App Name : Cidade das Palavras


Cidade das Palavras-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : elif uzun

Publisher : 五子连珠. - 史上最经典的欢乐五子棋游戏,Instagram,Wordful Hexa-Brain Word Search,4 Jumps in the forest,Jumbline 2,Word Wow Big City,点点农场富翁 (Hello, Mr.Rich),Hidden Objects Enchanted Secret Garden Passages

Total creative ads during the time period : 191

Duration : 749

Popularity : 51,027

Check ASO Keywords of Cidade das Palavras

2. Cidade das Palavras’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cidade das Palavras in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Cidade das Palavras in the recent period. As of 2021-03-15, among the Cidade das Palavras‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Cidade das Palavras's the proportion of networks impressions are placed like this:

Facebook's proportion is 33.54%,

Instagram's proportion is 33.47%,

Audience Network's proportion is 16.49%,

Messenger's proportion is 16.49%,

's proportion is .

In the date of 2021-03-15, Cidade das Palavras‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Cidade das Palavras

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cidade das Palavras. We can see some advertising trends.

Top 1 Ad Creative of Cidade das Palavras

Ad Details :

Headline :

Text :Junte-se a milhares de pessoas do Brasil e jogue o jogo de palavras mais popular!

Top 2 Ad Creative of Cidade das Palavras

Ad Details :

Headline :

Text :Junte-se a milhares de pessoas do Brasil e jogue o jogo de palavras mais popular!

Top 3 Ad Creative of Cidade das Palavras

Ad Details :

Headline :

Text :Junte-se a milhares de pessoas do Brasil e jogue o jogo de palavras mais popular!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 286 286 287
Popularity 999 999 999
Dimensions 320 x 400 224 x 400 320 x 400
Creative Type Video Video Video
Network Messenger Audience Network Instagram
Related Ads 1 1 2
Countries Brazil Brazil Brazil
Language Portuguese Portuguese Portuguese

Through the above analysis, we can see that the most effective channel for Cidade das Palavras in recent advertising is Messenger, and the main creative type is Video.

In conclusion: The above is a free Cidade das Palavras's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Cidade das Palavras, you can click the app name below to view related reports, or you can find more info in ASOTools.