Cloud Academy Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cloud Academy's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cloud Academy.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cloud Academy
App Name : Cloud Academy
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Messenger
Developer : Cloud Academy
Publisher : Facebook,Instagram,Focus - Be Productive!,Ucapan Lebaran,Navmii GPS World: Offline Navigation and Traffic,Navmii GPS Sweden: Offline Navigation and Traffic
Total creative ads during the time period : 496
Duration : 276
Popularity : 35,454
Check ASO Keywords of Cloud Academy
2. Cloud Academy’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cloud Academy in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cloud Academy in the recent period. As of 2021-02-19, among the Cloud Academy‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 22.22%, Carousel category's proportion is 44.44%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-19, Cloud Academy's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.35%,
Instagram's proportion is 25.35%,
Audience Network's proportion is 25.27%,
Messenger's proportion is 24.03%,
's proportion is .
In the date of 2021-02-19, Cloud Academy‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Cloud Academy
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cloud Academy. We can see some advertising trends.
Top 1 Ad Creative of Cloud Academy
Ad Details ：
Headline ：Join Cloud Academy for 20% Off. Forever
Text ：💡 According to Gartner, a top trend impacting cloud adoption in 2020 is a lack of cloud skills
🔥 Tech and cloud skills have never been more important!
💻 Start your free 7-day trial today!
Top 2 Ad Creative of Cloud Academy
Ad Details ：
Headline ：Start Your 7-Day Free Trial
Text ：💡 Are you a tech professional?
😎 Your skills need to be assessed, developed, validated, and constantly refreshed!
💪 Discover Cloud Academy: The platform to quickly build hands-on, real-world tech skills
Top 3 Ad Creative of Cloud Academy
Ad Details ：
Headline ：Join Cloud Academy for 20% Off. Forever
Text ：💡 Are you a tech professional?
😎 Your skills need to be assessed, developed, validated, and constantly refreshed!
💪 Discover Cloud Academy: The platform to quickly build hands-on, real-world tech skills
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 47 | 47 | 47 |
| Popularity | 254 | 253 | 253 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Australia,Canada,United Kingdom | United States,Australia,Canada,United Kingdom | Australia,Canada,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Cloud Academy in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Cloud Academy's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cloud Academy, you can click the app name below to view related reports, or you can find more info in ASOTools.