CoGo NZ - Connecting Good Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the CoGo NZ - Connecting Good's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps CoGo NZ - Connecting Good.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of CoGo NZ - Connecting Good
App Name : CoGo NZ - Connecting Good
Logo：
OS : Android
Network : Instagram,Facebook,Audience Network
Developer : CoGo
Publisher : Instagram,Facebook
Total creative ads during the time period : 63
Duration : 139
Popularity : 7,136
Check ASO Keywords of CoGo NZ - Connecting Good
2. CoGo NZ - Connecting Good’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser CoGo NZ - Connecting Good in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of CoGo NZ - Connecting Good in the recent period. As of 2021-03-16, among the CoGo NZ - Connecting Good‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, CoGo NZ - Connecting Good's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, CoGo NZ - Connecting Good‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of CoGo NZ - Connecting Good
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of CoGo NZ - Connecting Good. We can see some advertising trends.
Top 1 Ad Creative of CoGo NZ - Connecting Good
Ad Details ：
Headline ：Get the CoGo App Today!
Text ：We put the ‘able’ into ‘Sustainable’ by making our app a fun and easy way to monitor and reduce your carbon emissions! Securely link your bank accounts within the app and you can track your carbon footprint in real-time. 👣
Now available for Westpac, Kiwibank and ANZ, with all leading banks joining soon.
Top 2 Ad Creative of CoGo NZ - Connecting Good
Ad Details ：
Headline ：Download the Free CoGo App!
Text ：Get your head out the clouds and in the know! Track your carbon footprint with the free CoGo app!
Top 3 Ad Creative of CoGo NZ - Connecting Good
Ad Details ：
Headline ：Download the Free CoGo App!
Text ：Get your head out the clouds and in the know! Track your carbon footprint with the free CoGo app!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 86 | 44 | 44 |
| Popularity | 338 | 233 | 232 |
| Dimensions | 1080 x 1080 | 426 x 426 | 426 x 426 |
| Creative Type | Image | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 1 | 1 |
| Countries | New Zealand | New Zealand | New Zealand |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for CoGo NZ - Connecting Good in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free CoGo NZ - Connecting Good's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to CoGo NZ - Connecting Good, you can click the app name below to view related reports, or you can find more info in ASOTools.