CollegeBacker: The Modern College Fund Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the CollegeBacker: The Modern College Fund's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps CollegeBacker: The Modern College Fund.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of CollegeBacker: The Modern College Fund
App Name : CollegeBacker: The Modern College Fund
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : CollegeBacker
Publisher : Instagram,Facebook,学汉字写字板-幼小衔接练习识字游戏,HSK Locker,Learn Swedish - Language Learning,Kids Painting
Total creative ads during the time period : 64
Duration : 935
Popularity : 11,943
Check ASO Keywords of CollegeBacker: The Modern College Fund
2. CollegeBacker: The Modern College Fund’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser CollegeBacker: The Modern College Fund in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of CollegeBacker: The Modern College Fund in the recent period. As of 2021-03-15, among the CollegeBacker: The Modern College Fund‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, CollegeBacker: The Modern College Fund's the proportion of networks impressions are placed like this:
Instagram's proportion is 28.75%,
Messenger's proportion is 28.73%,
Audience Network's proportion is 21.37%,
Facebook's proportion is 21.15%,
's proportion is .
In the date of 2021-03-15, CollegeBacker: The Modern College Fund‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of CollegeBacker: The Modern College Fund
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of CollegeBacker: The Modern College Fund. We can see some advertising trends.
Top 1 Ad Creative of CollegeBacker: The Modern College Fund
Ad Details ：
Headline ：Education Secured
Text ：Just named Apple's App of the Day! Come check out why. The best way to save for college. Save securely for the future & invest tax-free.
Top 2 Ad Creative of CollegeBacker: The Modern College Fund
Ad Details ：
Headline ：Education Secured
Text ：Just named Apple's App of the Day! Come check out why. The best way to save for college. Save securely for the future & invest tax-free.
Top 3 Ad Creative of CollegeBacker: The Modern College Fund
Ad Details ：
Headline ：Education Secured
Text ：Just named Apple's App of the Day! Come check out why. The best way to save for college. Save securely for the future & invest tax-free.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 47 | 47 | 47 |
| Popularity | 475 | 437 | 420 |
| Dimensions | 600 x 315 | 600 x 315 | 600 x 315 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 10 | 10 | 10 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for CollegeBacker: The Modern College Fund in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free CollegeBacker: The Modern College Fund's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to CollegeBacker: The Modern College Fund, you can click the app name below to view related reports, or you can find more info in ASOTools.