Cookies Must Die Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cookies Must Die's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cookies Must Die.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cookies Must Die
App Name : Cookies Must Die
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Rebel Twins
Publisher : Dragon Hills 2,Ruletras,Love Color Balls-Drawing Line Brain Puzzle Game,Raising Snail,Electrical Tables, EX, IP and more,Hearts +,Idle World Atom,Punjabi Ringtone 2021,Train Ringtones 2021
Total creative ads during the time period : 46
Duration : 318
Popularity : 11,436
Check ASO Keywords of Cookies Must Die
2. Cookies Must Die’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cookies Must Die in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cookies Must Die in the recent period. As of 2020-12-24, among the Cookies Must Die‘s ad creative, the Html category's proportion is 100.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-24, Cookies Must Die's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-24, Cookies Must Die‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Cookies Must Die
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cookies Must Die. We can see some advertising trends.
Top 1 Ad Creative of Cookies Must Die
Ad Details ：
Headline ：New Game From Creators:
Text ：Dragon Hills, Aliens Drive Me Crazy and Daddy Was a Thief
Top 2 Ad Creative of Cookies Must Die
Ad Details ：
Headline ：Sling onto the battlefield!
Text ：Crush your enemies, survive the attacks, defeat huge bosses with your smart movements and skills.
Top 3 Ad Creative of Cookies Must Die
Ad Details ：
Headline ：Rebel Twins
Text ：Deadly jellies, angry cookies, threatening chocolates and many more characters are waiting here! 🍬 🍫 🍬
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 141 | 1 | 1 |
| Popularity | 961 | 51 | 51 |
| Dimensions | 1280 x 640 | 720 x 720 | 720 x 720 |
| Creative Type | Video | Image | Video |
| Network | Google Ads(Admob) | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,Canada,United Kingdom,United States | Egypt | United States,Canada,Australia,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Cookies Must Die in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Cookies Must Die's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cookies Must Die, you can click the app name below to view related reports, or you can find more info in ASOTools.