Cooltra: Rent electric scooters and Motosharing Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cooltra: Rent electric scooters and Motosharing's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cooltra: Rent electric scooters and Motosharing.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cooltra: Rent electric scooters and Motosharing
App Name : Cooltra: Rent electric scooters and Motosharing
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Cooltra Motosharing SL
Publisher : Instagram,Treehouse Table,SHAREit - Transfer & Share,Vegan Recipes - Free Vegan Food Cookbook,TalkU Free Calls +Free Texting +International Call,USA Weather forecast,Palco MP3,True Mobile Caller ID Locator & Call Blocker
Total creative ads during the time period : 1,315
Duration : 1,642
Popularity : 118,530
Check ASO Keywords of Cooltra: Rent electric scooters and Motosharing
2. Cooltra: Rent electric scooters and Motosharing’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cooltra: Rent electric scooters and Motosharing in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cooltra: Rent electric scooters and Motosharing in the recent period. As of 2021-03-15, among the Cooltra: Rent electric scooters and Motosharing‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Cooltra: Rent electric scooters and Motosharing's the proportion of networks impressions are placed like this:
Facebook's proportion is 34.61%,
Messenger's proportion is 33.43%,
Instagram's proportion is 31.96%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Cooltra: Rent electric scooters and Motosharing‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Cooltra: Rent electric scooters and Motosharing
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cooltra: Rent electric scooters and Motosharing. We can see some advertising trends.
Top 1 Ad Creative of Cooltra: Rent electric scooters and Motosharing
Ad Details ：
Headline ：eCooltra: scooter sharing. Share electric scooters
Text ：Perchè comprare uno scooter quando puoi averne 166 sempre a disposizione con eCooltra?...
Top 2 Ad Creative of Cooltra: Rent electric scooters and Motosharing
Ad Details ：
Headline ：eCooltra: scooter sharing. Share electric scooters
Text ：Perchè comprare uno scooter quando puoi averne 166 sempre a disposizione con eCooltra?...
Top 3 Ad Creative of Cooltra: Rent electric scooters and Motosharing
Ad Details ：
Headline ：eCooltra Motosharing Valencia
Text ：How do you move around your city? Do you take your car every day and spend hours in traffic jams or on parking? What if instead of travelling by car or public transport you can take an electric scooter? Sounds good, right? With eCooltra you can locate and reserve an electric scooter, among hundreds....
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 348 | 322 | 185 |
| Popularity | 979 | 958 | 935 |
| Dimensions | 774 x 417 | 797 x 417 | 600 x 313 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 3 | 3 | 2 |
| Countries | San Marino,Italy | San Marino,Italy | Italy,Spain,Switzerland,Vatican City State,United States,Portugal |
| Language | Italian | Italian | English |
Through the above analysis, we can see that the most effective channel for Cooltra: Rent electric scooters and Motosharing in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Cooltra: Rent electric scooters and Motosharing's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cooltra: Rent electric scooters and Motosharing, you can click the app name below to view related reports, or you can find more info in ASOTools.