Coop Pank Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Coop Pank's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Coop Pank.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Coop Pank
App Name : Coop Pank
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Coop Pank AS
Publisher : Instagram,Facebook
Total creative ads during the time period : 154
Duration : 631
Popularity : 26,146
Check ASO Keywords of Coop Pank
2. Coop Pank’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Coop Pank in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Coop Pank in the recent period. As of 2021-02-24, among the Coop Pank‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-24, Coop Pank's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.9%,
Instagram's proportion is 25.9%,
Messenger's proportion is 25.9%,
Audience Network's proportion is 22.3%,
's proportion is .
In the date of 2021-02-24, Coop Pank‘s network with the most ads is Facebook and its proportion is 27.27%.
3. Top 3 Ad Creative Analysis of Coop Pank
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Coop Pank. We can see some advertising trends.
Top 1 Ad Creative of Coop Pank
Ad Details ：
Headline ：Kodulaen Coop Pangast
Text ：Kodulaenu krediidi kulukuse esialgne määr on 3,35% aastas järgmistel näidistingimustel: krediidisumma 60 000 €, tagastamine 30 aasta jooksul 360 igakuise annuiteetmaksena, lepingutasu 0 €, fikseerimata intress 6 kuu Euribor + marginaal 3,3% aastas (21.01.2020 seisuga on 6 kuu Euribor -0,334% aastas; Euribori negatiivne väärtus arvestatakse intressi arvutamisel võrdseks nulliga; Euribor võib muutuda iga 6 kuu järel), arvelduskonto hooldustasu 0 €, krediidi kogusumma 94 598,33 € ja tagasimaksete summa 94 598,33 €. Määr on arvestatud eeldusel, et krediidisumma võetakse kasutusele kohe täies mahus, põhiosa ja intress makstakse tagasi igakuiste annuiteetmaksetena.
Top 2 Ad Creative of Coop Pank
Ad Details ：
Headline ：Kodulaen Coop Pangast
Text ：Kodulaenu krediidi kulukuse esialgne määr on 3,35% aastas järgmistel näidistingimustel: krediidisumma 60 000 €, tagastamine 30 aasta jooksul 360 igakuise annuiteetmaksena, lepingutasu 0 €, fikseerimata intress 6 kuu Euribor + marginaal 3,3% aastas (21.01.2020 seisuga on 6 kuu Euribor -0,334% aastas; Euribori negatiivne väärtus arvestatakse intressi arvutamisel võrdseks nulliga; Euribor võib muutuda iga 6 kuu järel), arvelduskonto hooldustasu 0 €, krediidi kogusumma 94 598,33 € ja tagasimaksete summa 94 598,33 €. Määr on arvestatud eeldusel, et krediidisumma võetakse kasutusele kohe täies mahus, põhiosa ja intress makstakse tagasi igakuiste annuiteetmaksetena.
Top 3 Ad Creative of Coop Pank
Ad Details ：
Headline ：Жилищный кредит от Coop Pank
Text ：Первоначальная ставка затратности жилищного кредита составляет 3,35% годовых на следующих иллюстративных условиях: сумма кредита – 60 000 €, погашение в течение 30 лет в 360 ежемесячных аннуитетных платежей, плата за оформление договора – 0 €, нефиксированная процентная ставка – 6-месячный EURIBOR + маржа/процентная ставка 3,3% годовых (по состоянию на 21.01.2020 г. 6-месячный EURIBOR составлял -0,334% годовых; отрицательное значение EURIBOR при начислении процентов считается равным нулю; EURIBOR может меняться каждые 6 месяцев), oбслуживание счетов 0 €, общая сумма кредита - 94 598,33 € и сумма взносов в погашение кредита – 94 598,33 €. Ставка рассчитана исходя из предположения, что использование суммы кредита начинается немедленно и в полном объеме, погашение основной части и процентов происходит в виде ежемесячных аннуитетных платежей. Ставка не учитывает расходы, связанные с установлением и страхованием залога. Перед заключением договора рекомендуем ознакомиться с условиями предоставления финансовой услуги и в случае необходимости проконсультироваться со специалистом. Услугу предлагает Coop Pank AS.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 152 | 152 | 152 |
| Popularity | 955 | 955 | 955 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | Estonia | Estonia | Russia |
| Language | NA | NA | Russian |
Through the above analysis, we can see that the most effective channel for Coop Pank in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Coop Pank's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Coop Pank, you can click the app name below to view related reports, or you can find more info in ASOTools.