COVID Tracker Ireland Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the COVID Tracker Ireland's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps COVID Tracker Ireland.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of COVID Tracker Ireland
App Name : COVID Tracker Ireland
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Health Service Executive (HSE)
Publisher : Instagram,Facebook,Racing Car 3D
Total creative ads during the time period : 176
Duration : 430
Popularity : 15,496
Check ASO Keywords of COVID Tracker Ireland
2. COVID Tracker Ireland’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser COVID Tracker Ireland in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of COVID Tracker Ireland in the recent period. As of 2021-05-24, among the COVID Tracker Ireland‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-24, COVID Tracker Ireland's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-24, COVID Tracker Ireland‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of COVID Tracker Ireland
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of COVID Tracker Ireland. We can see some advertising trends.
Top 1 Ad Creative of COVID Tracker Ireland
Ad Details ：
Headline ：COVID-19 Information
Text ：Be more than one in a million and download the COVID Tracker app at covidtracker.ie today. The app helps protect you and others by speeding up the contact tracing process. Contact tracing is a vital part of slowing the spread of #COVID19
Top 2 Ad Creative of COVID Tracker Ireland
Ad Details ：
Headline ：COVID-19 Information
Text ：Download the COVID Tracker app
Top 3 Ad Creative of COVID Tracker Ireland
Ad Details ：
Headline ：Stay safe. Stay apart.
Text ：Sometimes you might forget that staying at home was one of the best ways of combatting COVID-19. COVID-19 is still a problem, and we’re all the answer.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 74 | 74 | 59 |
| Popularity | 181 | 172 | 168 |
| Dimensions | 1600 x 1600 | 1600 x 1600 | 426 x 426 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 3 | 3 | 3 |
| Countries | Ireland | Ireland | Australia,United Kingdom,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for COVID Tracker Ireland in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free COVID Tracker Ireland's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to COVID Tracker Ireland, you can click the app name below to view related reports, or you can find more info in ASOTools.