Daily Scratch - Play & Fun Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Daily Scratch - Play & Fun's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Daily Scratch - Play & Fun.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Daily Scratch - Play & Fun
App Name : Daily Scratch - Play & Fun
Logo：
OS : iOS
Network : Google Ads(Admob),AppLovin,Facebook
Developer : Tiger Mobi Limited
Publisher : Happy Wheels,Instagram,Checkpoint Champion,Photo-Japanese Dictionary,Песни наоборот,怀旧照相机,물약을 지니리,Journey of Return
Total creative ads during the time period : 27
Duration : 135
Popularity : 6,330
Check ASO Keywords of Daily Scratch - Play & Fun
2. Daily Scratch - Play & Fun’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Daily Scratch - Play & Fun in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Daily Scratch - Play & Fun in the recent period. As of 2020-12-11, among the Daily Scratch - Play & Fun‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-11, Daily Scratch - Play & Fun's the proportion of networks impressions are placed like this:
Instagram's proportion is 50.0%,
Messenger's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-11, Daily Scratch - Play & Fun‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Daily Scratch - Play & Fun
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Daily Scratch - Play & Fun. We can see some advertising trends.
Top 1 Ad Creative of Daily Scratch - Play & Fun
Ad Details ：
Headline ：Play! Win! Redeem! 👉
Text ：🔥 Play this game and win awesome rewards! 💵💵
🔥 Completely FREE! 💯💯
🎮 Play it now! 👏👏
Top 2 Ad Creative of Daily Scratch - Play & Fun
Ad Details ：
Headline ：Play! Win! Redeem! 👉
Text ：🔥 Play this game and win awesome rewards! 💵💵
🔥 Completely FREE! 💯💯
🎮 Play it now! 👏👏
Top 3 Ad Creative of Daily Scratch - Play & Fun
Ad Details ：
Headline ：Play! Win! Redeem! 👉
Text ：🔥 Play this game and win awesome rewards! 💵💵
🔥 Completely FREE! 💯💯
🎮 Play it now! 👏👏
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 134 | 134 | 133 |
| Popularity | 952 | 952 | 951 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Vietnam,Philippines,Brazil,Thailand,Malaysia,Indonesia | Vietnam,Brazil,Indonesia,Philippines,Thailand,Malaysia | Brazil,Thailand,Malaysia,Philippines,Vietnam,Indonesia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Daily Scratch - Play & Fun in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Daily Scratch - Play & Fun's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Daily Scratch - Play & Fun, you can click the app name below to view related reports, or you can find more info in ASOTools.